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Report: Backup assist, blind spot detection hot; clean diesel not
J.D. Power and Associates asked 19,000 potential car buyers what they want and what they're willing to pay for. Safety is apparently on the minds of many, with blind spot detection and backup assist taking the top two spots. But once consumers were told blind spot detectors would cost as much as $500, the device fell to No. 4 on the list, while a $300 backup assist jumped to No. 1. And a majority (73%) put in-dash navigation as No. 3 in popularity, but when told they'd have to pay an estimated $1,800 for it, it falls way down to No. 18. Hear ... Read more →
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Report: Backup assist, blind spot detection hot; clean diesel not 1 year ago on Autoblog
J.D. Power and Associates asked 19,000 potential car buyers what they want and what they're willing to pay for. Safety is apparently on the minds of many, with blind spot detection and backup assist taking the top two spots. But once consumers were told blind spot detectors would cost as much as ...
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