Autoblog http://www.autoblog.com Autoblog http://www.blogsmithmedia.com/www.autoblog.com/media/feedlogo.gif Autoblog http://www.autoblog.com en-us Copyright 2013 Weblogs, Inc. The contents of this feed are available for non-commercial use only. Blogsmith http://www.blogsmith.com/<![CDATA[Tennessee DMV offices using iPads to speed transactions]]>http://www.autoblog.com/2012/07/01/tennessee-dmv-offices-using-ipads-to-speed-transactions/http://www.autoblog.com/2012/07/01/tennessee-dmv-offices-using-ipads-to-speed-transactions/http://www.autoblog.com/2012/07/01/tennessee-dmv-offices-using-ipads-to-speed-transactions/#commentsFiled under:



Long lines, short tempers, small staffs and big demand make for a hellish experience at the DMV. The great, wide state of Tennessee is looking to technology for relief. Around the state, at 26 DMV offices, the state's Department of Homeland Security has deployed 76 Apple iPads for drivers renewing their licenses.

Being the creation of a government agency, the program gets its own acronym: ASSETS (automatic self service electronic terminals). Each iPad has proprietary apps installed that let drivers get their renewed licenses within minutes. They can also change their addresses and, in the near future, will be able to schedule road-test appointments.

ASSETTS cost $79,200 and replaced old equipment already being replaced. While Tennessee residents won't be able to put the app on their own iPads, the same services are available online.

Read the full press release below.

Continue reading Tennessee DMV offices using iPads to speed transactions

Tennessee DMV offices using iPads to speed transactions originally appeared on Autoblog on Sun, 01 Jul 2012 16:03:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>Apple iPadASSETSdepartment of motor vehiclesdmvdrivers licenseHomeland securityipadSci/Techtennesee+dmvtenneseedmvtennesseetennessee+dmvtennesseedmvSun, 01 Jul 2012 16:03:00 EST http://www.autoblog.com/feed/20267428/article-comments.xml http://www.autoblog.com/feed/2012/07/01/tennessee-dmv-offices-using-ipads-to-speed-transactions/20267428/article-detail.xml 20267428 http://www.blogcdn.com/www.autoblog.com/media/2012/06/ipadassets628-opt_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2012/06/ipadassets628-opt.jpg <![CDATA[2013 Cadillac XTS to come standard with iPad]]>http://www.autoblog.com/2012/05/09/2013-cadillac-xts-to-come-standard-with-ipad/http://www.autoblog.com/2012/05/09/2013-cadillac-xts-to-come-standard-with-ipad/http://www.autoblog.com/2012/05/09/2013-cadillac-xts-to-come-standard-with-ipad/#commentsFiled under: , , , ,

2013 Cadillac XTS

If you read the owner's manual of your car you'd begin to realize how much of your own vehicle you didn't know about. If it's a car made within the past few years, then the owner's manual covering the dirty bits will be joined by an even thicker manual that covers just the infotainment system. Cadillac, however, has a better way for buyers to learn the CUE-powered mysteries of the $44,995 XTS: give owners an iPad with the car, loaded with tutorials on how to get the most out of the Cadillac User Experience system.

Yes, when the Hyundai Equus was introduced it came with an iPad installed with a multimedia version of its owner's manual. Based on Wired's discussion with Cadillac, however, this is much wider implementation, with each Cadillac dealer required to have two "certified technology experts" on duty, plus a CUE call center for owners, an online media team looks for CUE questions to answer, and a mobile CUE specialist who makes house calls. The point seems to be that this isn't about getting an iPad with your car, it's about understanding ever tech thing your car can do. If you still don't know how to access the full power of your XTS, it will only be because you don't want to.

Scroll down for General Motors' official release.

2013 Cadillac XTS to come standard with iPad originally appeared on Autoblog on Wed, 09 May 2012 09:29:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2013 cadillac xtsappleapple ipadcadillaccadillac user experiencecueipadxtsWed, 09 May 2012 09:29:00 EST http://www.autoblog.com/feed/20234362/article-comments.xml http://www.autoblog.com/feed/2012/05/09/2013-cadillac-xts-to-come-standard-with-ipad/20234362/article-detail.xml 20234362 http://www.blogcdn.com/www.autoblog.com/media/2012/05/0001-2013-cadillac-xts_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2012/05/0001-2013-cadillac-xts.jpg <![CDATA[Bentley putting Executive Interior concept into production on Mulsanne]]>http://www.autoblog.com/2012/03/05/bentley-putting-executive-interior-concept-into-production-on-mu/http://www.autoblog.com/2012/03/05/bentley-putting-executive-interior-concept-into-production-on-mu/http://www.autoblog.com/2012/03/05/bentley-putting-executive-interior-concept-into-production-on-mu/#commentsFiled under: , , ,



The Bentley Mulsanne Executive Interior Concept has officially dropped the "Concept" portion of its name. Making the most of the rear quarters in the Mulsanne, the boffins at Bentley have installed power-folding wood veneer picnic tables that are topped by iPads and Bluetooth wireless keyboards, additionally controlled by Apple's Magic trackpads. In the armrest are a telephone and a Tibaldi pen, and in the trunk is a Mac Mini computer.

None of that counts the eight-inch screens in the headrests or the 15.6-inch screen that drops from the roof. Those are controlled by the Bentley app installed on the iPads, with listening handled by Bluetooth headphones.

It takes 170 hours for the craftsmen to complete the work of installation, and if you need to ask how much their time adds to the cost of a Mulsanne, then you already know the answer. More details in the press release after the jump.

Continue reading Bentley putting Executive Interior concept into production on Mulsanne

Bentley putting Executive Interior concept into production on Mulsanne originally appeared on Autoblog on Mon, 05 Mar 2012 10:32:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>appleapple ipadbentleyexecutive interioripadmac minimulsanneMon, 05 Mar 2012 10:32:00 EST http://www.autoblog.com/feed/20185083/article-comments.xml http://www.autoblog.com/feed/2012/03/05/bentley-putting-executive-interior-concept-into-production-on-mu/20185083/article-detail.xml 20185083 http://www.blogcdn.com/www.autoblog.com/media/2012/03/bentleyipadspec_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2012/03/bentleyipadspec.jpg <![CDATA[Hyundai Equus no longer comes with free Apple iPad [w/video]]]>http://www.autoblog.com/2011/08/11/hyundai-equus-no-longer-comes-with-free-apple-ipad-w-video/http://www.autoblog.com/2011/08/11/hyundai-equus-no-longer-comes-with-free-apple-ipad-w-video/http://www.autoblog.com/2011/08/11/hyundai-equus-no-longer-comes-with-free-apple-ipad-w-video/#commentsFiled under: , , ,

2011 Hyundai Equus

According to a report from USA Today, Hyundai will no longer be offering a free Apple iPad with the purchase of its Equus flagship sedan. Currently, the iPad serves as a sort of interactive owners manual, allowing customers to learn about all of their car's features, locate dealerships and even schedule service appointments. It's pretty slick, and a unique selling point for the Equus, but for the 2012 model year, this feature has been discontinued.

In speaking to USA Today, Hyundai spokesperson Jim Trainor said that the iPads were only intended to be a one-year promotion for the Equus' first year of sales in the United States. Every Equus comes with a prolific dead-tree manual, and this will now be the only reference point for Equus information moving forward. Trainor added that the Equus iPad app will still be available for download on customers' personal devices - the Apple product simply won't be included with the purchase of the vehicle.

We've had many chances to play around with the Hyundai iPad app, and we've even used it to schedule service appointments for our long-term 2011 Equus Ultimate. Follow the jump for a video of the iPad app in action.

Continue reading Hyundai Equus no longer comes with free Apple iPad [w/video]

Hyundai Equus no longer comes with free Apple iPad [w/video] originally appeared on Autoblog on Thu, 11 Aug 2011 13:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2012 hyundai equusapple ipadequushyundaiipadThu, 11 Aug 2011 13:00:00 EST http://www.autoblog.com/feed/20015357/article-comments.xml http://www.autoblog.com/feed/2011/08/11/hyundai-equus-no-longer-comes-with-free-apple-ipad-w-video/20015357/article-detail.xml 20015357 http://www.blogcdn.com/www.autoblog.com/media/2011/08/01-2011-hyundai-equus-review_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/08/01-2011-hyundai-equus-review.jpg <![CDATA[2011 Hyundai Equus Ultimate, May 2011 [w/video]]]>http://www.autoblog.com/2011/05/27/2011-hyundai-equus-ultimate-may-2011-w-video/http://www.autoblog.com/2011/05/27/2011-hyundai-equus-ultimate-may-2011-w-video/http://www.autoblog.com/2011/05/27/2011-hyundai-equus-ultimate-may-2011-w-video/#commentsFiled under: , , , ,

2011 Hyundai Equus
Long-Term 2011 Hyundai Equus Ultimate - Click above for high-res image gallery

The long-term 2011 Hyundai Equus Ultimate made its way into my driveway a few weeks ago, and since being handed the keys, I've added 1,900 miles to the odometer, putting our total distance traveled at just over 5,400 miles since the car's March arrival at Autoblog Towers.

Like us on Facebook to see all of our long-term vehicle updates
Like both editor-in-chief John Neff and editor/test fleet manager Steven J. Ewing, I've been bombarded with compliments and curious questions about the Equus - and that's before I tell them that they're looking at a $65,000 Hyundai. It helps that the Equus looks like almost nothing else on the road, with its alien grille, massive proportions and over-the-top headlamps.

So far, I'm really enjoying my time with the Equus, and I'll have a full rundown of specific pros and cons next month. Over the course of my 1,900-mile stint, I've averaged 20 miles per gallon flat - besting the 19.1 mpg that Ewing and Neff saw last month. But while the month of May has been mostly all stars, there was one service hiccup that reared its ugly head...

Continue reading 2011 Hyundai Equus Ultimate, May 2011 [w/video]

2011 Hyundai Equus Ultimate, May 2011 [w/video] originally appeared on Autoblog on Fri, 27 May 2011 15:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2011 hyundai equusablongtermablongterm-equusapple ipadequusfeaturedhyundaihyundai ipadipadlong-termFri, 27 May 2011 15:00:00 EST http://www.autoblog.com/feed/19952148/article-comments.xml http://www.autoblog.com/feed/2011/05/27/2011-hyundai-equus-ultimate-may-2011-w-video/19952148/article-detail.xml 19952148 http://www.blogcdn.com/www.autoblog.com/media/2011/05/04-hyundai-equus-longterm-intro_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2011/05/04-hyundai-equus-longterm-intro.jpg <![CDATA[Video: Hyundai shows off super slick Equus owners manual app for iPad]]>http://www.autoblog.com/2010/12/16/video-hyundai-shows-off-super-slick-equus-owners-manual-app-for/http://www.autoblog.com/2010/12/16/video-hyundai-shows-off-super-slick-equus-owners-manual-app-for/http://www.autoblog.com/2010/12/16/video-hyundai-shows-off-super-slick-equus-owners-manual-app-for/#commentsFiled under: , , , , , ,

2011 Hyundai Equus Apple iPad owners manual
Hyundai Equus and its iPad owner's manual - Click above to watch video after the jump

We know that the all-new Hyundai Equus features an Apple iPad in place of a traditional owner's manual but now we're getting our first opportunity to see it in action. In a new ad that will certainly appeal to tech-savvy luxury car buyers, Hyundai shows off the iPad app that provides any information that an Equus owner might need to know about his or her car.

Rather than just providing written information, Hyundai has taken advantage of the iPad's capabilties to deliver an app that shows you what it's talking about, be it the Equus' available right-rear jet-style reclining seat or its adaptive headlights. Better yet, the app is free to download on iTunes regardless of whether an Equus is sitting in your driveway (so you can see what you're missing). Hop the jump to check out an ad featuring the iPad owner's manual in action. Top tip, Fred!


Gallery: 2011 Hyundai Equus



[Source: YouTube via Unncessary Umlaut]

Continue reading Video: Hyundai shows off super slick Equus owners manual app for iPad

Video: Hyundai shows off super slick Equus owners manual app for iPad originally appeared on Autoblog on Thu, 16 Dec 2010 12:31:00 EST. Please see our terms for use of feeds.

Read | Read | Permalink | Email this | Comments]]>2011 hyundai equusapple ipadequusequus ipad owners manualhyundaihyundai equusipadipad owners manualitunesvideoThu, 16 Dec 2010 12:31:00 EST http://www.autoblog.com/feed/19764125/article-comments.xml http://www.autoblog.com/feed/2010/12/16/video-hyundai-shows-off-super-slick-equus-owners-manual-app-for/19764125/article-detail.xml 19764125 http://www.blogcdn.com/www.autoblog.com/media/2010/12/equus-ipad-app_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/12/equus-ipad-app.jpg <![CDATA[2011 Hyundai Equus starts at $58,000]]>http://www.autoblog.com/2010/10/19/2011-hyundai-equus-starts-at-58-000/http://www.autoblog.com/2010/10/19/2011-hyundai-equus-starts-at-58-000/http://www.autoblog.com/2010/10/19/2011-hyundai-equus-starts-at-58-000/#commentsFiled under: , , ,

2011 Hyundai Equus
2011 Hyundai Equus - Click above for high-res image gallery

Hyundai has released pricing information for the all-new 2011 Equus, and the full-size luxury sedan we drove earlier this year, will start at $58,000 in Signature form. Option up for the top-tier Equus Ultimate and the sticker swells to $64,500. So what does the extra $6,500 nets you?
  • 50/50 split rear seats (four-passenger seating) with reclining function
  • First-Class passenger-side rear seat with leg support and a massage system
  • Cooled rear seats, a rear-seat entertainment system with an eight-inch monitor
  • Thermoelectric rear center console refrigerator
  • Rear-seat power up/down head rests
  • Rear-seat illuminated vanity mirrors
  • Forward-view cornering camera
  • Power trunk lid
All 2011 Hyundai Equus' features Hyundai's new "At Your Service" ownership experience, which includes a plethora of service options ranging from valet pick up and drop off to the use of a Hyundai Genesis while the Equus is in for service, not to mention no-cost maintenance for five years or 60,000 miles. Every authorized Hyundai dealership will play host to an Equus Champion; a product expert who is available to answer any questions about the car. New Equus owners also get to enjoy an Apple iPad in place of the traditional owner's manual.

The 2011 Hyundai Equus will begin arriving at select dealerships this December and you can get all the details in the press release after the jump.


Gallery: 2011 Hyundai Equus: First Drive


Photos copyright (C)2010 Damon Lavrinc / AOL [Source: Hyundai]

Continue reading 2011 Hyundai Equus starts at $58,000

2011 Hyundai Equus starts at $58,000 originally appeared on Autoblog on Tue, 19 Oct 2010 13:26:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2011 Hyundai2011 hyundai equusapple ipadat your servicebreakingequusequus pricingequus signatureequus ultimateHyundaihyundai equushyundai equus pricinghyundai pricingTue, 19 Oct 2010 13:26:00 EST http://www.autoblog.com/feed/19680309/article-comments.xml http://www.autoblog.com/feed/2010/10/19/2011-hyundai-equus-starts-at-58-000/19680309/article-detail.xml 19680309 http://www.blogcdn.com/www.autoblog.com/media/2010/09/lead1hyundaiequusfd2011_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/09/lead1hyundaiequusfd2011.jpg <![CDATA[Ford releases Fiesta iPad app]]>http://www.autoblog.com/2010/09/17/ford-releases-fiesta-ipad-app/http://www.autoblog.com/2010/09/17/ford-releases-fiesta-ipad-app/http://www.autoblog.com/2010/09/17/ford-releases-fiesta-ipad-app/#commentsFiled under: , , , ,

Ford Fiesta iPad app
Ford Fiesta iPad app - Click above for high-res image gallery

Interested in buying a 2011 Ford Fiesta? There's an app for that.

Ford has just launched its very first interactive sales brochure by way of an Apple iPad app for the new Fiesta (sorry, iPhone users - you're out of luck on this one). Here, users can learn far more about Ford's pride-and-joy B-segment offering than they ever could in your standard showroom pamphlets. The Fiesta app includes information about the car's quality, safety, connectivity, available accessories, colors, as well as a list of standard and optional features.

The interactive Fiesta iPad app is available as you read this and can be downloaded from the iTunes app store. Hit the jump to read the full details in Ford's press release.


Gallery: Ford Fiesta iPad App


Gallery: Review: 2011 Ford Fiesta SES


Live photos Copyright (C)2010 Drew Phillips / AOL

[Source: Ford]

Continue reading Ford releases Fiesta iPad app

Ford releases Fiesta iPad app originally appeared on Autoblog on Fri, 17 Sep 2010 00:01:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>apple ipadfiestafordford fiestaford fiesta ipad appipadFri, 17 Sep 2010 00:01:00 EST http://www.autoblog.com/feed/19637122/article-comments.xml http://www.autoblog.com/feed/2010/09/17/ford-releases-fiesta-ipad-app/19637122/article-detail.xml 19637122 http://www.blogcdn.com/www.autoblog.com/media/2010/09/ipadfiesta630opt_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/09/ipadfiesta630opt.jpg <![CDATA[Brabus hearts Apple, launches iBusiness luxury sedan]]>http://www.autoblog.com/2010/08/26/brabus-hearts-apple-launches-ibusiness-luxury-sedan/http://www.autoblog.com/2010/08/26/brabus-hearts-apple-launches-ibusiness-luxury-sedan/http://www.autoblog.com/2010/08/26/brabus-hearts-apple-launches-ibusiness-luxury-sedan/#commentsFiled under: , , , , ,

Brabus iBusiness Apple interior
Brabus iBusiness - Click above for high-res image gallery

Brabus iBusiness apple mercedes-benzThe folks at Brabus have always been known for fitting ridiculously high-powered engines into the full line of Mercedes-Benz vehicles, but this new creation has more than just staggering performance to offer. The latest products from Apple, including the iPad, have all been integrated into a Mercedes-Benz S-Class to create the Brabus iBusiness. Not only does it promise to be exciting to drive, but the rear passenger compartment is fitted with enough tech to make an Apple junkie's head explode. John Neff Steve Jobs, your stupid-fast luxury sedan has arrived.

Under the hood, Brabus has shoehorned in a twin-turbocharged 6.3-liter V12 that produces 750 horsepower and 995 pound-feet of torque, though the torque output has been electronically limited to only (only!) 811 lb-ft. Hitting 62 miles per hour takes just four seconds, and with your pedal pressed firmly to the floor, you'll hit 211 mph when all is said and done. Power is routed to the rear wheels by a five-speed automatic transmission and Brabus offers a custom limited-slip differential to maximize overall traction. It's staggeringly quick, this iBusiness.

The most unique thing about this car, however, is its interior - mainly, the rear accommodations. In addition to the cushy leather seats and Alcantara headliner, the rear compartment is stocked with two Apple iPads, two seat-mounted multimedia screens, a 64GB iPod Touch and a 15.2-inch headliner-mounted Mac display. Not only can these products be used for personal use, but the two iPads also control the car's Command system, encompassing the radio, navigation and telephone systems. The whole Apple setup is powered by an ultra-small Mac Mini in the trunk that is housed in an electronically deployed drawer.

We think we've found our new mobile office.

Hit the jump to read the whole list of details in Brabus' press release, and scroll through the high-res photos below to see the iBusiness for yourself.


Gallery: Brabus iBusiness


[Source: Brabus]

Continue reading Brabus hearts Apple, launches iBusiness luxury sedan

Brabus hearts Apple, launches iBusiness luxury sedan originally appeared on Autoblog on Thu, 26 Aug 2010 15:30:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>Appleapple ipadApple iPod TouchAppleIpadAppleIpodTouchbrabusbrabus ibusinessbrabus sv12 RBrabusIbusinessBrabusSv12Ribusinessipadipod touchIpodTouchMac miniMacMinimercedesmercedes-benzMercedes-Benz S-ClassMercedes-benzS-classs-classThu, 26 Aug 2010 15:30:00 EST http://www.autoblog.com/feed/19609191/article-comments.xml http://www.autoblog.com/feed/2010/08/26/brabus-hearts-apple-launches-ibusiness-luxury-sedan/19609191/article-detail.xml 19609191 http://www.blogcdn.com/www.autoblog.com/media/2010/08/brabus630opt_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/08/brabus630opt.jpg <![CDATA[Hyundai reveals 2011 Equus details, range topper to come in two U.S. flavors]]>http://www.autoblog.com/2010/07/26/hyundai-reveals-2011-equus-details-range-topper-to-come-in-two/http://www.autoblog.com/2010/07/26/hyundai-reveals-2011-equus-details-range-topper-to-come-in-two/http://www.autoblog.com/2010/07/26/hyundai-reveals-2011-equus-details-range-topper-to-come-in-two/#commentsFiled under: , ,

2011 Hyundai Equus - Click either image for high-res image gallery

The 385-horsepower Hyundai Equus cometh, and Hyundai has let loose a torrent of information on the two kinds of horses you'll be able to buy: Equus Signature and Equus Ultimate. The Signature version comes with almost everything: leather and Alcantara interior, heated steering wheel, climate controlled seating with a massaging driver's seat, Smart Cruise Control, parking assistance, air suspension and a 17-speaker, 608-watt Lexicon stereo are at the beginning of a terrifically long list.

Pay a little more for the Equus Ultimate and you add the around-the-corner-view cameras to the parking assist, power trunk, and in back, reclining, cooled rear seats with their own massage function and leg support - like in Korean Air business class - and a rear seat refrigerator. Among many, many other things. And there's always that Apple iPad manual, because you can never get enough of something special. You can find the press release listing all the goodies after the jump.


Gallery: 2011 Hyundai Equus


[Source: Hyundai]

Continue reading Hyundai reveals 2011 Equus details, range topper to come in two U.S. flavors

Hyundai reveals 2011 Equus details, range topper to come in two U.S. flavors originally appeared on Autoblog on Mon, 26 Jul 2010 09:00:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2011 equus2011 hyunda equus ultimate2011 hyundai2011 hyundai equus2011 hyundai equus signature2011Equus2011HyundaEquusUltimate2011Hyundai2011HyundaiEquus2011HyundaiEquusSignatureappleapple ipadAppleIpadequusequus signatureequus ultimateEquusSignatureEquusUltimatehyundaihyundai equushyundai equus signaturehyundai equus ultimateHyundaiEquusHyundaiEquusSignatureHyundaiEquusUltimateipadMon, 26 Jul 2010 09:00:00 EST http://www.autoblog.com/feed/19567783/article-comments.xml http://www.autoblog.com/feed/2010/07/26/hyundai-reveals-2011-equus-details-range-topper-to-come-in-two/19567783/article-detail.xml 19567783 http://www.blogcdn.com/www.autoblog.com/media/2010/07/hyundaiequusinfo_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/07/hyundaiequusinfo.jpg <![CDATA[Saab reportedly planning $150M ad blitz for new 9-5, including iPad app]]>http://www.autoblog.com/2010/06/18/saab-reportedly-planning-150m-ad-blitz-for-new-9-5-including-i/http://www.autoblog.com/2010/06/18/saab-reportedly-planning-150m-ad-blitz-for-new-9-5-including-i/http://www.autoblog.com/2010/06/18/saab-reportedly-planning-150m-ad-blitz-for-new-9-5-including-i/#commentsFiled under: , , ,

2011 Saab 9-5 - Click above for high-res image gallery

Except for a few very low volume manufacturers, it's almost impossible to sell any significant number of cars without spending some dollars on advertising and promotion. Yet that's exactly what Saab has been doing in the months since it was sold by General Motors. Apparently, that's all about to change in a really big way as Saab prepares to start selling its all-new 9-5. Because the 9-5 is at the heart of the company's efforts to reclaim the sales volume it has lost in the last several years, it makes sense that Saab would wait until the new car was ready for customers.

Saab is planning to spend $150 million on marketing its handsome large sedan, starting with its home-market introduction in Sweden this weekend and continuing through the U.S. introduction in August. According to BusinessWeek, Saab also plans to cut its worldwide dealer body by up to 10 percent by the end of next year to cut costs as it aims for profitability in 2012.

Since this is 2010, the marketing push will go well beyond the usual print and broadcast advertising with a major online and mobile push that includes applications for the Apple iPad and iPhone. Later this year, we can probably expect a similar effort for the introduction of the 9-4x crossover.


Gallery: First Drive: 2010 Saab 9-5


Photos by Chris Paukert / Copyright (C)2010 Weblogs, Inc.

[Source: BusinessWeek]

Saab reportedly planning $150M ad blitz for new 9-5, including iPad app originally appeared on Autoblog on Fri, 18 Jun 2010 18:29:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>20112011 saab2011 Saab 9-52011 saab 9-5 marketing2011Saab2011Saab9-52011Saab9-5Marketing9-59-5 marketing9-5MarketingappleApple ipadAppleIpadipadSaabsaab 9-5saab marketingSaab9-5SaabMarketingFri, 18 Jun 2010 18:29:00 EST http://www.autoblog.com/feed/19522503/article-comments.xml http://www.autoblog.com/feed/2010/06/18/saab-reportedly-planning-150m-ad-blitz-for-new-9-5-including-i/19522503/article-detail.xml 19522503 http://www.blogcdn.com/www.autoblog.com/media/2010/06/01saab95fd2010-1276891205_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/06/01saab95fd2010-1276891205.jpg <![CDATA[Hyundai Equus Apple iPad Manual: Full Details]]>http://www.autoblog.com/2010/06/17/hyundai-equus-apple-ipad-manual-full-details/http://www.autoblog.com/2010/06/17/hyundai-equus-apple-ipad-manual-full-details/http://www.autoblog.com/2010/06/17/hyundai-equus-apple-ipad-manual-full-details/#commentsFiled under: , , ,



Upon unveiling its most ambitious offering at April's New York Auto Show, Hyundai also made a splash by announcing that its 2011 Equus luxury sedan would come with a multimedia tablet PC in lieu of an owner's manual. Better still, not only would the device replace the weighty glovebox staple and save a few trees, but it would also serve as a digital liason between the owner and his or her dealership, helping to schedule maintenance through its Service Valet program, remind of routine maintenance, schedule vehicle (and loaner) pick-up and delivery, and so on. Speculation was that the unnamed tablet would take the form of the iPad, but up until now, Hyundai hasn't confirmed that it is, in fact, an Apple product.

Not only can Autoblog confirm that the Equus device is an iPad, we've learned what the specific model will be. According to company sources, Hyundai will provide owners with a 16-gig, wifi-enabled (non-3G) iPad with a custom case. As is fitting for a premium automobile, the latter will be a landscape-style high-end leather case that is custom-made for Hyundai, with an embossed logo, suede-like interior and a built-in kickstand.

Most interestingly, the owner's manual program will include all of the usual text and images, but also take advantage of the iPad's display capabilities by showing videos to explain the vehicle's functions.

The Equus-specific programs will arrive pre-installed alongside all other normal iPad software, and future updates will be available through iTunes, just like any other iPad program.


Gallery: 2011 Hyundai Equus

Hyundai Equus Apple iPad Manual: Full Details originally appeared on Autoblog on Thu, 17 Jun 2010 13:28:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2011 Equus2011 Hyundai2011Equus2011Hyundaiappleapple ipadAppleIpadequushyundaihyundai equushyundai service valetHyundaiEquusHyundaiServiceValetiPadipad caseIpadCaseitunesowners manualOwnersManualscheduled maintenanceScheduledMaintenanceservice valetServiceValettablettablet pcTabletPcThu, 17 Jun 2010 13:28:00 EST http://www.autoblog.com/feed/19520604/article-comments.xml http://www.autoblog.com/feed/2010/06/17/hyundai-equus-apple-ipad-manual-full-details/19520604/article-detail.xml 19520604 http://www.blogcdn.com/www.autoblog.com/media/2010/06/equus-ipad-in-car-630_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/06/equus-ipad-in-car-630.jpg <![CDATA[Hyundai CEO reveals reason for Equus, explains why it's no VW Phaeton]]>http://www.autoblog.com/2010/06/15/hyundai-ceo-reveals-reason-for-equus-explains-why-its-no-vw-ph/http://www.autoblog.com/2010/06/15/hyundai-ceo-reveals-reason-for-equus-explains-why-its-no-vw-ph/http://www.autoblog.com/2010/06/15/hyundai-ceo-reveals-reason-for-equus-explains-why-its-no-vw-ph/#commentsFiled under: , , ,

2011 Hyundai Equus - Click above for high-res image gallery

Hyundai America CEO John Krafcik is rarely one to hold back his opinions, and today's topic of discussion is marque's upcoming Equus luxury flagship. Hyundai has moved up in the automotive ranks so quickly over the past 15 years that many people have wondered if the brand is overreaching with the Equus.

Krafcik addresses the obvious comparison to the U.S. market failure of the Volkswagen Phaeton. The way Krafcik sees it, VW skipped a few pricing steps going straight from the Passat to its ill-fated Phaeton range-topper, noting that there was a much larger gap between the Passat and the Phaeton than there will be with Hyundai because they've taken the trouble of bringing the Genesis sedan and coupe to market - the former of which verified that consumers are willing to pay $40,000+ for a Hyundai.

Of course, that's no guarantee that consumers will pay $55,000-60,000 for an Equus but it seems more plausible than $80,000+ for a Phaeton. Krafcik also addresses the fact that each Equus buyer will get an Apple iPad with the owner's manual. As he explains it, the tablet PC is meant to provide a more useful resource for people to figure out how to use all the technology in this flagship, hopefully avoiding the pitfalls of some other luxury machines.

The iPad will also have an application that allows owners to schedule service appointments. When the appointed time arrives, Hyundai will send a driver to the Equus owner's home or office with a loaner, and then return the Equus when the work is done. As Krafcik sees it, other luxury automakers have spent millions of dollars to gussy up their dealerships - building things like coffee bars, fancy seating areas and water features. Problem is, nobody really wants to visit their dealer even with those added niceties, so Hyundai plans to remove it from the equation with its pick-up and delivery service. In other words, the ultimate luxury is never having to take your car to the dealer at all. Fair enough.

The Equus goes on sale this Fall.


Gallery: 2011 Hyundai Equus


[Source: Inside Line]

Continue reading Hyundai CEO reveals reason for Equus, explains why it's no VW Phaeton

Hyundai CEO reveals reason for Equus, explains why it's no VW Phaeton originally appeared on Autoblog on Tue, 15 Jun 2010 14:57:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2011 equus2011 Hyundai2011 hyundai equus2011Equus2011Hyundai2011HyundaiEquusappleapple ipadAppleIpaddealerequusHyundaihyundai equusHyundai Genesishyundai genesis coupeHyundaiEquusHyundaiGenesisHyundaiGenesisCoupeHyundaiSonataipadjohn krafcikJohnKrafcikkrafcikvolkswagen phaetonVolkswagenPhaetonTue, 15 Jun 2010 14:57:00 EST http://www.autoblog.com/feed/19516135/article-comments.xml http://www.autoblog.com/feed/2010/06/15/hyundai-ceo-reveals-reason-for-equus-explains-why-its-no-vw-ph/19516135/article-detail.xml 19516135 http://www.blogcdn.com/www.autoblog.com/media/2010/06/2011equusmedia---01_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/06/2011equusmedia---01.jpg <![CDATA[Apple iPad to be used as sales tool by Mercedes-Benz dealers]]>http://www.autoblog.com/2010/05/29/apple-ipad-to-be-used-as-sales-tool-at-mercedes-benz-dealers/http://www.autoblog.com/2010/05/29/apple-ipad-to-be-used-as-sales-tool-at-mercedes-benz-dealers/http://www.autoblog.com/2010/05/29/apple-ipad-to-be-used-as-sales-tool-at-mercedes-benz-dealers/#commentsFiled under: , ,

Benz dealer iPad

The resounding successes of the iPhone and iPad have Apple shareholders dancing in the streets, but one area in which Apple hasn't been as successful, however, has been business applications. In fact, until recently, Apple retail stores used Windows-based devices to ring up orders. Now, Mercedes-Benz aims to be among the first companies to change that paradigm by bringing the popular iPad tablet into its showrooms.

The program, called Mercedes-Benz Advantage, puts the iPad into the hands of the automaker's sales force. With the iPad and Mercedes' new sales tool app, associates will have lightning-fast access to the latest deals, while also providing a quicker turnaround time for customer credit application processes. Benz also says the iPad will help speed up the time it takes to turn-in a leased vehicle. Andreas Hinrichs, Vice President of Marketing for Mercedes-Benz Financial, contends the Apple tablet will "provide a competitive advantage to our dealers by increasing their service levels through a more flexible financing process."

We dig that Mercedes is thinking outside the box to deliver an expedited shopping experience, but even better, we love the fact that the Apple iPad might help customers avoid the dreaded trip to dealership's finance room. Hit the jump to read over the press release.

[Source: Mercedes-Benz]

Continue reading Apple iPad to be used as sales tool by Mercedes-Benz dealers

Apple iPad to be used as sales tool by Mercedes-Benz dealers originally appeared on Autoblog on Sat, 29 May 2010 17:32:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>apple ipadapple ipad mercedes finance toolAppleIpadAppleIpadMercedesFinanceToolauto dealerAutoDealerBenzcar dealercar salescar sellingCarDealerCarSalesCarSellingdealerdealershipsipadMercedesmercedes-benz ipadMercedes-benzIpadSat, 29 May 2010 17:32:00 EST http://www.autoblog.com/feed/19492924/article-comments.xml http://www.autoblog.com/feed/2010/05/29/apple-ipad-to-be-used-as-sales-tool-at-mercedes-benz-dealers/19492924/article-detail.xml 19492924 http://www.blogcdn.com/www.autoblog.com/media/2010/05/mb-ipad_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/05/mb-ipad.jpg <![CDATA[Scosche developing first official iPad dash-mount kit]]>http://www.autoblog.com/2010/05/03/scosche-developing-first-official-ipad-dash-mount-kit/http://www.autoblog.com/2010/05/03/scosche-developing-first-official-ipad-dash-mount-kit/http://www.autoblog.com/2010/05/03/scosche-developing-first-official-ipad-dash-mount-kit/#commentsFiled under: , ,

Scosche's iKit for in-car iPad installation - Click above to watch video after the jump

Two years ago at the SEMA Show in Las Vegas we were told by a number of car interior designers that iPhone control of in-car infotainment systems was going to be a huge thing in the near future. In the meantime, it looks like iPad installation will be the huge in-car peripheral of the present - in more ways than one.

Scosche has developed a double-din solution called the iKit for installing the new iPad where your stereo used to go. It's not the most elegant setup because it's intended to keep your iPad portable, with a rotating dock at the end of a ball-joint mounted in the dash. But if you just gotta jack your iPad into your car and still have it handy when the ride's over, the iKit could be for you. Follow the jump for Schosche's official demonstration vid of the iKit with all the details.

[Source: Scosche]

Continue reading Scosche developing first official iPad dash-mount kit

Scosche developing first official iPad dash-mount kit originally appeared on Autoblog on Mon, 03 May 2010 10:57:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>appleapple ipadAppleIpadikitipadscoschescosche ikitScoscheIkittechMon, 03 May 2010 10:57:00 EST http://www.autoblog.com/feed/19460873/article-comments.xml http://www.autoblog.com/feed/2010/05/03/scosche-developing-first-official-ipad-dash-mount-kit/19460873/article-detail.xml 19460873 http://www.blogcdn.com/www.autoblog.com/media/2010/04/scoscheipadikit_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/04/scoscheipadikit.jpg <![CDATA[Video: Does Apple's new iPad jibe with Ford's SYNC?]]>http://www.autoblog.com/2010/04/08/video-does-apples-new-ipad-jibe-with-fords-sync/http://www.autoblog.com/2010/04/08/video-does-apples-new-ipad-jibe-with-fords-sync/http://www.autoblog.com/2010/04/08/video-does-apples-new-ipad-jibe-with-fords-sync/#commentsFiled under: ,

Ford Sync makes friends with an Apple iPad - Click above to watch video after the jump

Sure, you can install an iPad in your instrument panel if that's your thing, but what if you want to keep it mobile and use the system you already paid to have in your car? In that case, Ford's SYNC won't let you down, a fact that is anything other than surprising. Pairing an iPad through SYNC with Bluetooth audio, you can get your Pandora on behind the wheel. You can't do voice commands yet, but that's coming, as you'll hear repeatedly in the video after the jump. Now about that mobile WiFi...

[Source: YouTube]

Continue reading Video: Does Apple's new iPad jibe with Ford's SYNC?

Video: Does Apple's new iPad jibe with Ford's SYNC? originally appeared on Autoblog on Thu, 08 Apr 2010 17:57:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments]]>apple ipadAppleIpadford syncFordSyncipadsyncTechnicalAnalysisThu, 08 Apr 2010 17:57:00 EST http://www.autoblog.com/feed/19431865/article-comments.xml http://www.autoblog.com/feed/2010/04/08/video-does-apples-new-ipad-jibe-with-fords-sync/19431865/article-detail.xml 19431865 http://www.blogcdn.com/www.autoblog.com/media/2010/04/fordsyncipad_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/04/fordsyncipad.jpg <![CDATA[2011 Hyundai Equus replaces owner's manual with "multimedia tablet" (iPad)]]>http://www.autoblog.com/2010/04/01/2011-hyundai-equus-replaces-owners-manual-with-multimedia-tabl/http://www.autoblog.com/2010/04/01/2011-hyundai-equus-replaces-owners-manual-with-multimedia-tabl/http://www.autoblog.com/2010/04/01/2011-hyundai-equus-replaces-owners-manual-with-multimedia-tabl/#commentsFiled under: , , , , ,



The big surprise during the Hyundai Equus reveal today at today's New York Auto Show was the automaker's announcement that it would supply each new Equus owner with a "multimedia tablet" to replace the owner's manual. While Hyundai USA president John Krafcik didn't explicitly say that the device in question will be an Apple iPad, the image presented above unquestionably the company's latest gadget. Of course, there's no guarantee that the Hyundai tablet will actually be an Apple product by the time the Equus hits dealers this fall.

The idea behind the tablet is to not only replace the traditional owner's manual - a costly book that's grown increasingly more difficult to navigate with the exponential increase in features, particularly in luxury vehicles - but to handle customer/dealer interactions like scheduling service appointments.

Although the iPad (hitting retailers and pre-orderers' mailboxes this Saturday) is the biggest player in the yet-to-be-tested tablet segment, there are several other manufacturers building slate-like devices for consumers. Dell, JooJoo and others have their own units in the works, but Apple is easily the stand-out... for now.


Gallery: 2011 Hyundai Equus

2011 Hyundai Equus replaces owner's manual with "multimedia tablet" (iPad) originally appeared on Autoblog on Thu, 01 Apr 2010 13:21:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>AppleApple iPadAppleIpadequushyundaihyundai equss ipadhyundai equusHyundaiEqussIpadHyundaiEquusipadNew York 2010New York Auto ShowNew York Auto Show 2010NewYork2010NewYorkAutoShowNewYorkAutoShow2010NYIASNYIAS 2010Nyias2010owners manualOwnersManualtablettablet pcTabletPcThu, 01 Apr 2010 13:21:00 EST http://www.autoblog.com/feed/19423280/article-comments.xml http://www.autoblog.com/feed/2010/04/01/2011-hyundai-equus-replaces-owners-manual-with-multimedia-tabl/19423280/article-detail.xml 19423280 http://www.blogcdn.com/www.autoblog.com/media/2010/04/equustablet-630op_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/04/equustablet-630op.jpg <![CDATA[New York 2010: Hyundai Equus debuts in U.S. production trim]]>http://www.autoblog.com/2010/04/01/hyundai-equus-2011-new-york-2010-unveiled-live/http://www.autoblog.com/2010/04/01/hyundai-equus-2011-new-york-2010-unveiled-live/http://www.autoblog.com/2010/04/01/hyundai-equus-2011-new-york-2010-unveiled-live/#commentsFiled under: , , ,


2011 Hyundai Equus - Click above for high-res image gallery

Hyundai showed off its new Sonata Turbo and Sonata Hybrid yesterday at the New York Auto Show, two vehicles that should help keep the brand's mid-size sedan moving up the sales charts with a bullet. With March sales figures just trickling in, it looks like the Sonata is now the third best-selling mid-size sedan behind the Toyota Camry and Honda Accord. With its high level of equipment, style, quality and performance, it's not surprising to see this Korean doing well. Today in New York, the automaker showed how it can take that level of refinement found in the Sonata and its bigger brother, the Genesis, and ratchet it up another notch for a new flagship, the Hyundai Equus.

The Equus actually showed up last year in New York, sent over in world-market form to gauge customer interest. Apparently, it went swimmingly for Hyundai, as the production Equus will officially go on sale here towards the end of the year - well an oxymoronically named Equus, minus its signature hood ornament. Looking slightly less like the Lexus LS460 than the previous version of the car we'd seen, the U.S.-spec Equus has a shape that fits right in with upscale sedans from Buick, Lexus and Infiniti, if not Mercedes, BMW and Audi. Particularly at the rear fender, there is a swoop that doesn't quite speak luxury like the rest of the car though, reminding us more of a Dodge Charger than a Euro sedan. This production version though, particularly with its cleaner hood and grille, definitely has a refined look.

CEO John Krafcik wouldn't give us a firm number but did promise that the 385-horsepower sedan will come in with a base price somewhere between $50,000 and $60,000. The Equus will also launch a new luxury ownership experience being sold through select dealers in a dedicated area that will also include Genesis and Genesis Coupe. It will be available in four- or five-seat configurations with a mini fridge splitting the rear bucks on the rear twosome. Those backseats are also extremely comfortable, with power ventilation, heating and massage, plus a Maybach-like foot rest. Very nice.

Hyundai has also said that the Equus buying experience will be a step up from other models, with an iPad-like tablet device replacing the traditional owner's manual. We'll have full details on this interesting bit of kit shortly. For the moment, we have live shots for you below and the official press release after the jump so you can get the rest of the lowdown on this highbrow Hyundai.


Gallery: New York 2010: Hyundai Equus


Gallery: 2011 Hyundai Equus


Live photos by Drew Phillips / Copyright (C)2010 Weblogs, Inc.

[Source: Hyundai]

Continue reading New York 2010: Hyundai Equus debuts in U.S. production trim

New York 2010: Hyundai Equus debuts in U.S. production trim originally appeared on Autoblog on Thu, 01 Apr 2010 12:54:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments]]>2010 new york auto show2010 ny auto show2010NewYorkAutoShow2010NyAutoShow2011 hyundai equus2011HyundaiEquusapple iPadAppleIpadEquusHyundaihyundai equusHyundaiEquusiPadnew yorknew york 2010new york auto shownew york auto show 2010New York AutoshowNewYorkNewYork2010NewYorkAutoShowNewYorkAutoShow2010ny auto shoNyAutoShotabletThu, 01 Apr 2010 12:54:00 EST http://www.autoblog.com/feed/19423072/article-comments.xml http://www.autoblog.com/feed/2010/04/01/hyundai-equus-2011-new-york-2010-unveiled-live/19423072/article-detail.xml 19423072 http://www.blogcdn.com/www.autoblog.com/media/2010/04/00hyundaiequusny2010630_thumbnail.jpg http://www.blogcdn.com/www.autoblog.com/media/2010/04/00hyundaiequusny2010630.jpg -1 2