In the ongoing court battle between Apple and Samsung over copyrights and patents, Apple's senior vice president of worldwide marketing took the stand yesterday. The majority of his testimony was centered around tablets and smartphones, and what defines intellectual property, but at one point he revealed a big nugget. Schiller told the court that Apple had been considering other projects well before smartphones, including a camera, and designing a car.
There have been rumors of an Apple iCar for much longer than five years. But it was five years ago that there was enough heat under them for a German newspaper to report that Steve Jobs and Volkswagen CEO Martin Winterkorn had met to discuss the idea. A year later another German outlet printed a photo of a VW concept (pitured) alongside an iPhone, and a columnist in the New York Times kindly asked Steve Jobs to save Detroit.
Last August speculation begin to swirl about a joint collaboration between Apple and Volkswagen to produce the unofficially named iCar. All the rumors were based on a report by a German publication that claimed Apple CEO Steve Jobs had met with Volkswagen chief Martin Winterkorn. Volkwagen confirmed the meeting, but provided no specific details about what was discussed. Topics could have ranged from Apple assisting the German automaker with the user interface of its new touchscreens, as Engadget
For years, an Apple-designed car has been both the butt of jokes and the dream of many an Apple fanboy. Could a fashionably cool car from Cupertino be on the horizon? German publication Sueddeutsche reports that Volkswagen chief Martin Winterkorn has been talking to Apple's CEO Steve Jobs about something, though exactly what isn't totally clear.