Toyota has a team of anime girls in Japan to sell the fourth-generation Prius in Japan through some bizarre advertising. The characters personify every bit of the car, including the engine, soundproofing, and the door chime.
Sports cars don't come more bizarre than the ungainly Mitsuoka Orochi. We thought we were rid of the puckered-face, Toyota-powered Japanese oddity when Mitsuoka revealed the Final Edition earlier this year, but it seems the Orochi has a little more left to give of its awkwardness, as you can see from this latest Evangelion edition.
Japan has given the world so much to enthuse over. We're not sure the Toyota Aygo is necessarily one of them as much as, say, the Scion FR-S or Lexus LFA (especially since it's actually made in Europe), but for many Nipponophiles, the centuries-old artistic discipline of Manga certainly is. And now the two have come together in this two-and-a-half-minute animated short.
What do you do with a new success? Work it. The still-warm A-Class is already the most successful launch in Mercedes-Benz history, yet the German brand is still coming up with new ways to show it off to more people. The latest example comes from Mercedes' Japanese outpost, which has created an anime series for the compact hatch called "Next A-Class." The new video shorts are part of the promotion ahead of the model's launch in Japan this January.
If the song is true that "to everything, turn turn turn, there is a season, turn turn turn," then we're going to need a lot more seasons for the Fiat 500. In addition to versions by StudioTorino, Diesel and Abarth, not to mention a convertible and an F1-themed run of 12, Fiat is making a special edition 500 to celebrate the car's appearance in the movie Lupin III: Green vs Red.