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According to reports from Adweek and The Wall Street Journal, General Motors is sticking with in-house ad agency, Commonwealth. This news comes despite the fact that GM recently informed Joel Ewanick, the brains behind the firm, that his services were no longer necessary. These reports further ...
GM VP Alan Batey explains Chevygate – Click above to watch video after the jumpChevygate 2010 continues. By now, you've probably heard all about the General Motors love/hate relationship with the Chevy nickname for its bread-and-butter Chevrolet brand. At first, the company seemed to be ...
HUMMER is going down under. GM Holden Executive Director Sales, Marketing and Aftersales (say that ten times fast), Alan Batey, just made the announcement at the Australian International Motor Show in Sydney. After announcing 16 other new models that will be arriving for 2007 and beyond, Holden ...