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    Report: Toyota getting a unified look
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    Toyota Venza – Click above for high-res image gallery
    Word has it that Toyota is looking to put its new reputation for shaky quality and safety behind it by moving to a new corporate face. Evidently, head honcho Akio Toyoda has called for his company's products to have a more emotional ...

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    Report: Tesla CTO confirms building two mules for Toyota
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    AutoblogGreen had the rare opportunity on Friday to chat with Toyota CEO and president Akio Toyoda. During the conversation, he revealed that a prototype vehicle with a Tesla electric drive unit was under construction. Tesla's Chief Technology Officer, J.B. Straubel, has confirmed this to CNN ...

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    Akio Toyoda would love to do a new Supra, probably won't happen
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    Toyota CEO Akio Toyoda "wants to see the next Supra tested in the near future." But the reality of his company's current circumstances means it's unlikely to happen. During a discussion with U.S. journalists on Friday in Japan, Toyoda was asked about the possibility of building a car like a ...

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    Deep-Dive: Behind the scenes at Toyota's R&D center, Part Two
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    Behind the Scenes at Toyota's R&D Center – Click above for high-res image gallery
    It's impossible to overlook the negative impact the recalls have had on Toyota's reputation for safety and reliability. Seemingly overnight, the automaker that could do no wrong has been brought back ...

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    Toyota already building EV prototype with Tesla battery pack?
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    During a interview with a group of American media this afternoon in Nagoya, Japan, Toyota president Akio Toyoda revealed that his company is already in the process of building a prototype electric vehicle with a Tesla battery pack. The statement came in response to questions about the ...

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    Akio Toyoda apologizes to shareholders, shareholder tells him to stop crying
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    Now there's some sad things known to man, but ain't too much sadder than the tears of a... CEO? Apparently, at least one Toyota shareholder has seen enough tears and weeping from the company's not-so-fearless leader. According to a report from Reuters, one of Toyota's shareholders requested, ...

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    Toyota CEO wants to add "fun to drive" to eco-friendly vehicles
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    Toyota MR2 Sports Hybrid Concept – Click above for image gallery
    It's been far too long since Toyota's products have been imbued with anything short of clinical, appliance-like precision. Handling prowess and communicative steering has taken a back seat to ruthless efficiency, especially ...

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    Report: Toyota exec calls F1 "elitest," vows not to return
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    It might seem redundant to call a racing series that bills itself as the pinnacle of motorsports "elitist" but that's precisely what Toyota's Senior Managing Director for motorsports, Tadashi Yamashina, said during this weekend's 24 Hours of Nurburgring. Toyota withdrew from Formula one at the ...

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    LaHood visits Toyota in Japan, won't discuss likelihood of more fines
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    Akio Toyoda, still working the shovel to extricate Toyota from the hole it's dug, invited U.S. Transportation Secretary Ray LaHood for a factory visit. When he returned, LaHood said that the Toyota CEO didn't realize how much damage the company's reputation was taking until Toyoda actually came ...

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    Toyota earns $1.2B in Q1 amidst recall mess
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    Conventional wisdom might tell you that Toyota should have lost loads of money last quarter in the wake of the company's largest-ever global recall and safety scandal. Perhaps it shouldn't surprise us too much to hear that conventional wisdom would be all wrong. In reality, Toyota reported a ...

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    Report: Akio Toyoda sitting out this year's Nürburgring 24
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    2010 Lexus LFA racer – Click above for high-res image gallery
    Toyota CEO Akio Toyoda has his hands full. In addition to the day-to-day rigors of running the largest automaker in the world, Toyoda is busy combating the negative press and apologizing profusely for the massive amount of ...

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    Former U.S. Sec. of Transportation to lead Toyota Quality Advisory Panel
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    An independent advisory panel has been formed to help Toyota get a handle on its quality issues. With all of the current headlines relating to Toyota recalls and defects, the independent North American Quality Advisory Panel has been convened to study and give the automaker advice on quality and ...

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    Report: Toyota 'whistleblower' documents trouble House panel
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    And the saga continues. According to House Oversight and Government Reform Committee Chairman Ed Towns (D-N.Y.), documents obtained by the committee under subpoena from Dimitrios Biller – managing counsel in the product liability group of Toyota Motor Sales USA from April 2003 to September ...

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    Mr. Toyoda comes to Washington
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    The second day of Congressional hearings on the "Response by Toyota and NHTSA to Incidents of Sudden Unintended Acceleration" has been underway since 11 am this morning, with an animated NHTSA Secretary Ray LaHood juking and jiving around Congress' questions. But the big showing today is Toyota ...

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    House committee releases Toyota execs' opening statements for tomorrow's hearing
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    The Congressional hearings entitled "Response by Toyota and NHTSA to Incidents of Sudden Unintended Acceleration" may have started today, but the actual response by Toyoda – that's Akio Toyoda with a "D," head of the Japanese automaker – will come tomorrow. If you plan on tuning in ...

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    Report: Toyota bragged about saving $100M by avoiding, limiting recalls
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    If you saved your company $1 million, you'd brag about it, right? How about $100 million? Certainly you'd be looking for a few pats on the back for such a massive sum of loot. A report in The Detroit Free Press reveals that Yoshimi Inaba, chairman and CEO of Toyota Motors Sales in the U.S., ...

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    Toyoda officially invited to attend House Oversight Commitee meeting on Toyota safety - UPDATE: Guess who's coming to D.C.?
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    Just yesterday, Toyota Motor Company's president Akio Toyoda (yep, the grandson of the company's founder) indicated that he had no intention of attending a February 24 Congressional hearing before the House Oversight Committee. Instead, Toyoda said that Yoshimi Inaba, president of Toyota's ...

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    Akio Toyoda outlines quality reform, won't attend U.S. hearings
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    In a press conference on Wednesday in Tokyo, Toyota Motor Company's president Akio Toyoda (grandson of the company's founder) revealed new details of his plan to reform the automaker's quality standards. Toyota has been beset by a trio of high-profile recalls, two of which involve unintended ...

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    Toyota President Akio Toyoda pens op-ed piece for Washington Post
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    Oh, what a terrible feeling it must have been when Toyota's president, Akio Toyoda, had to sit down and write out this here mea culpa, mia maxima culpa for today's Washington Post. As the bad news continues to fall upon Toyota's bruised crown, we imagine that Mr. Toyoda realized that his company ...

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    Toyota President apologizes... again, calls situation a "crisis" *UPDATE
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    Fifteen days after Toyota announced a recall of 2.3 million vehicles in the U.S. for sticking accelerator pedals, the company's president and grandson of its founder made a formal apology at an evening news conference in Japan on Friday night (early morning EST). Akio Toyoda has been largely ...

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