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    Official: LeBron James to rep Kia K900
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    "I was a Kia K900 driver and fan before we decided to become partners, so I'm really excited to be Kia's first-ever luxury ambassador." – LeBron James LeBron James is taking his talents to Kia. The 10-time NBA all-star has signed on with the Korean automaker as a spokesman for Kia's ...

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    Video: Chevy Silverado frame twist test a marketing victory versus Ford
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    The pickup market is so competitive that all three major American makers are constantly trying to find a way to prove their product is the best. The new 2015 Ford F-150 is grabbing headlines at the moment by winning awards and posting segment best numbers. But in a new video, Chevrolet is taking ...

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    Video: Will.I.Am stars in new Lexus NX commercial, designs a version for Paris
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    Whether you love or hate its chiseled, angular lines and spindle grille, the Lexus NX is a big step for the brand as it jumps into the sea of luxury compact crossovers. We've already checked out the new CUV, and to promote its European launch, along with a different nose, Lexus has teamed up with ...

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    Video: Volkswagen and Funny or Die take humorous spin in 2015 Golf
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    Volkswagen is partnering with Target and Funny or Die in a bizarre ad for the latest Golf starring comedian Rob Huebel, probably best known for his work on Childrens Hospital on Adult Swim. The commercial is titled The Way Too Helpful Neighbor and stars Huebel as the eponymous neighbor. The ...

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    Official: Hyundai hires actor Paul Rudd as pitchman [w/video]
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    The Dude abides, but his deep voice is going to be coming from your TV a little less. After seven years of his earthiness, laid back actor Jeff Bridges is no longer the voice of Hyundai in the brand's advertising. He has been replaced by comedian Paul Rudd who is already narrating the new ...

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    Video: Lincoln debuts MKC ads starring Matthew McConaughey
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    Lincoln is making the decisive commitment that it wants to improve its brand perception going forward. It can't be cheap to hire A-list talent like Academy Award-winning actor Matthew McConaughey and director Nicolas Winding Refn, best known for Drive, for its new ad campaign for the 2015 MKC ...

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    Featured: Behind the scenes of BMW's 'Driftmob' [w/videos]
    How BMW Pulled Off A Drifting Dream Sequence In A Cape Town Traffic Circle 1409079480

    All this, for one minute and 47 seconds of action-packed footage with no official plot. We arrive in Cape Town, South Africa, on the third and final practice day for the drivers of a BMWStories internet video called The Epic Driftmob feat. BMW M235i. We are immediately whisked to a large, ...

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    Video: Kia Soul EV ad campaign charges up with sexified hamsters
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    It's official: Kia's adorable Soul-hawking Hamsters have crossed that line. It was one thing when they first hit the scene, and we got a small chuckle out of their trimmer looks for the refreshed, 2014 Soul. This, though, is too much. This is Kia's latest commercial for the 2015 Soul EV, and it ...

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    Official: Matthew McConaughey dusts off his Lincoln Lawyer jacket [w/videos]
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    Alright, alright, alright. Easygoing Texan Matthew McConaughey has enjoyed a career renaissance recently with critically acclaimed roles in Dallas Buyers Club and True Detective, and the actor has just signed a multi-year deal with Lincoln to become the luxury brand's spokesperson. The first ads ...

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    Video: Toyota's Psy-style Waku-Doki ad inherits Japan's bizarre ad crown
    What's the deal with Japan's offbeat commercial culture? 1406652300

    A new Japanese Toyota ad featuring crisply suited businessmen driving into the jungle only to segue into a Psy-style music-video dance-off with a gorilla and natives is the latest car commercial to go viral. Jungle Wakudoki is the newest installment in a grand tradition of bizarre ads from the ...

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    Video: Chevy Bowtie shows up on the most famous jersey in soccer
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    Manchester United fans, it's time. Your famous red jersey will soon bear the Chevrolet Bowtie, regardless of any boycotts you may plan. To celebrate this fact, Chevy has put together a video of the evolution of the kit (kit being British English for the uniform, including the jersey) through the ...

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    Video: Street Glory Mappers turning cars into dynamic billboards like this
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    A French marketing firm with the impenetrable name of Street Glory Mappers is literally turning cars into billboards. Of course, we've all seen vehicles painted up for promotional use, but this company is taking that concept even further by including video. Street Glory Mappers equips the ...

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    Video: These ads are how Colorado and Washington are combating their pot DUI problem
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    Consider our buzz harshed. Legal pot use in Washington and Colorado has had a number of benefits – the Highest State has seen a 2.5-percent drop in violent crime and a big bump in tax revenues ($10 million during the first third of 2014). Washington, meanwhile, is expecting a $190-million ...

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    Video: 2015 BMW X4 gets its small-screen debut
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    It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we ...

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    Exclusive: Why the 2015 Lincoln MKC is 'holding some powder'
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    Earlier this month in our first drive of the 2015 MKC, we told you that Lincoln finally had a new vehicle in its arsenal worth crowing about. So with the compact premium crossover now finding its way into dealers, why aren't you seeing its likeness plastered on billboards and barraging you on ...

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    Video: VW's new German E-Golf spot looks awfully familiar
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    Ever have the feeling of déjà vu? Volkswagen has released a new video in Germany for the all-electric E-Golf, which is all well and good. The problem, though, is that it looks just a bit familiar. See, there are a lot of parallels between this ad and a certain Chevrolet spot for ...

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    Official: Chrysler releases Born Maker ad campaign for 2015 200 [w/video]
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    "The 200 sets the benchmark, for us, on how we plan to develop cars going forward." – Marissa Hunter Is the 2015 Chrysler 200 the most important new product for Fiat Chrysler Automobiles? While it is certainly debatable, we'd be strongly inclined to say "yes." As the first competent ...

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    Report: Dancer who portrays Kia hamster accused of disability fraud
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    Tsk, tsk, dancing hamster. Kia's trio of anthropomorphic rodents may be down a member, as the actor that portrays one of the dancing hamsters has been arrested on charges of disability fraud. According to The Huffington Post, 27-year-old LeRoy Barnes accepted over $51,000 in disability payments ...

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    Report: The story of Maybach, Lorde, her hit song Royals and unintended consequences [UPDATE]
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    Update: ChoiceStream e-mailed to clarify some errors in our post, so we've updated the text below. ChoiceStream also let us know that "Maybach is not a client of ChoiceStream. ChoiceStream measures advertising audience trends via its Audience Cost Calendar Index, which tracks more than 300 ...

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    Official: Nissan 'Ride of Your Life' campaign turns an Altima into a race car [w/video]
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    Nissan definitely makes some exciting vehicles. The GT-R has received continuous improvements to keep it at the head of the pack in the performance car world. And the Leaf might not bring driving intensity, but its technology is quite impressive. However, there is nothing especially thrilling ...

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