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    Report: General Motors became second-largest US advertiser in 2013
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    General Motors might be mired in several recalls, as well as the ongoing investigations from the National Highway Traffic Safety Administration and Congress into the automaker's response to those recalls. However, the company can celebrate taking the title of the US' second-largest advertiser in ...

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    Video: Audi kicks off A3 celebrity-fest marketing campaign with Dues
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    Audi is desperate to appeal to young people with its new 2015 A3 sedan. It's planning launch parties around the country to present the new model to these younger buyers, and its latest tactic is a series of videos starring celebrities the company considers trailblazers to further captivate ...

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    Video: This is Lexus' trick 3D ad in Sports Illustrated's swimsuit issue
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    Having driven its RC F into the party at the Sports Illustrated swimsuit issue, Lexus is making the most of the exposure. We recently saw the blue coupe showing off its L-Finesse curves with a curvaceous Lisalla Montenegro. And a new video shows how the magazine ad will also work without a ...

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    Report: Ford and 'Dirty Jobs' pitchman Mike Rowe part ways [w/videos]
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    Former Dirty Jobs host Mike Rowe has one less job as of today - the pitchman is no longer a pitchman for Ford, with yesterday's announcement from Rowe ending a seven-year partnership between the TV host and the Blue Oval. Rowe made the announcement to political pundit Glenn Beck, saying the two ...

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    Official: Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep
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    The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time ...

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    Report: Chevy Olympics ad that shows same-sex marriage in the spotlight [w/videos]
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    Chevrolet has launched a new ad campaign set to air throughout the 2014 Winter Olympics called #TheNew. Part of a 14-commercial run, the first ad for #TheNew aired during last week's Opening Ceremony, and has drawn attention for a small part of its 60-second run time. The three to four-second cut ...

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    Video: Watch this bright-orange Lamborghini Huracán shoot a commercial
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    As one of the most prestigious sports car makers on the planet, Lamborghini doesn't have much of a need for commercials - the German-owned, Italian brand's cars speak for themselves. It strikes as rather odd, then, that Lambo's new Huracán was spotted zipping around a downtown area with a ...

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    Report: Honda tweaks ad after catching ire from Detroit protesters [w/video]
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    Honda has released a revised version of its youth-focused Today is Pretty Great commercial because the original used footage of Detroit bankruptcy protesters in front of the Theodore Levin US Courthouse. The protesters felt that Honda was making fun of their plight. The new version cuts out the ...

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    Video: Hyundai's 2015 Genesis Super Bowl commercial is Dad-approved
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    Super Bowl commercials allow advertising and marketing execs the opportunity to let their hair down, have a bit of fun and get silly. That's why Audi's ad features a mutant, CGI-animated dog, GoDaddy's spot features a beefcake Danica Patrick and Kia has recruited Laurence Fishburne as Morpheus, ...

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    Report: Nissan settles with FTC over misleading dune buggy ad [w/videos]
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    A couple years ago, Nissan created a series of commercials for its compact Frontier pickup showing the truck performing outlandish stunts such as snowboarding, saving a passenger airplane from a crash landing and climbing a steep sand dune to help a stranded dune buggy. As crazy as the first two ...

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    Report: Chrysler and Hyundai join Pepsi and Coke as top Super Bowl spenders [w/video]
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    Super Bowl XLVIII is barely a week away, and some of the early ads are already leaking out. It's timely then that The Street has released rankings of the top five Super Bowl advertisers since 2009, showing Chrysler and Hyundai/Kia taking two of the spots with $131.7 million in cumulative ...

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    Video: VW blends every successful Super Bowl ad ever into its big game teaser
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    Volkswagen has a long, proud history when it comes to that most American of traditions - the Super Bowl commercial. For this year's big game – its fifth as an advertiser – VW has a new idea. There is no tiny Vader or Jamaican accents, just a very German formula. The formula attempts ...

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    Official: Honda scores big in Automobile Advertising of the Year Awards [w/videos]
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    This year the Detroit Auto Show didn't just celebrate the automobile, it celebrated how we find out about the automobile, too. Partnering The One Club, this year introduced the 2014 One Show Automobile Advertising of the Year Award to Cobo Hall, celebrating winners in five different categories of ...

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    Video: Audi releases quartet of A3 commercials, likely headed for Super Bowl
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    With the announcement from Audi that it's new A3 would be the star of this year's Super Bowl advertising efforts still relatively fresh, it comes as a bit of a shock that what may be game-bound ads for the new small car are already starting to show up. A3forums found four ads for the new A3, all ...

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    Video: NHTSA enlists Robocop to help curb drunk driving
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    The National Highway Traffic Safety Administration would like you to know that when eggnog and Christmas cheer get the best of you this season, driving is the last thing you should do, and it has enlisted the mercenary services of Robocop to remind you. In a $7.5-million ad campaign, at ...

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    Official: Auto Ad of the Year Award finalists announced [w/video]
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    Finalists for the 2013 Automobile Advertising of the Year awards have been picked, and Ron Burgundy from Anchorman 2 with the 2014 Dodge Durango is one of them. So is the underside of a cat (it's more interesting than it sounds), which is seen through a Kia Optima panoramic sunroof. There are 15 ...

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    Video: Jaguar takes bite out of Mercedes' Magic Body Control chicken ad
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    We were quite impressed by Mercedes-Benz when it aired its Magic Body Control commercial, starring a group of suitably funky chickens demonstrating their ability to jive to Diana Ross and the Supremes. Now, Jaguar has taken the opportunity to poke some fun at its German rival, releasing its own ...

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    Video: 2015 Subaru WRX gets down and dirty
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    Looks rarely tell the whole story. We'll admit to being a bit let down by the Subaru WRX and its rather conservative appearance - where were the gold wheels and the spoilers? Hatchback? World Rally Blue? But after seeing it in this video and hearing that signature, throaty growl while this red ...

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    Report: 2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]
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    The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded ...

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    Video: Having a Diehard battery key to surviving the zombie apocalypse?
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    While there's no shortage of zombie commercials and marketing gimmicks floating around these days, Sears has come up with one of the coolest yet. With high production values and plenty of suspense, this 79-second spot looks more like a George Romero flick than an ad for Diehard car ...

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