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VIDEO: The answer to how Honda will market the Accord Crosstour? Animated jazz

We're not so sure about the Honda Accord Crosstour. It's definitely a Honda, so at least from a marketer's perspective, that''s a big plus, but the big crossover/hatchback//wagon/thing isn't exactly what we'd call pretty, and worse, it isn't even as functional as its competitors. We're not alone in our criticism of Honda's latest, as the Japanese automaker has heard more than its fair share of Crosstour complaints on the Internets. Like it or loathe it, though, the Crosstour is upon us, and Honda dealers need to sell it. We were curious as ... Read more →

VIDEO: Production Cadillac CTS Coupe breaks through in new 60-second spot Jonathon Ramsey

With the tagline "America, we have re-ignition," Cadillac is out to reintroduce itself to buyers. After bursting out of their underground bunker, the spot showcases all of the models in the line ...

Photoshopped 2011 Hyundai Sonata shows up in dealer ad as 2010 classified Sam Abuelsamid

One of our eagle-eyed readers noticed something unusual this weekend while perusing the car ads in his local paper. Long Island, New York dealer Atlantic Hyundai was promoting a low-ball deal on the ...

VIDEO: Saab 9-3X commercial is all about changing perspective(s) Jonathon Ramsey

Saab really has been changing perspective lately, from the look of its cars to the people who decide on the look of its cars. That kind of thing will happen when you enter bankruptcy and are sold ...

VIDEO: Vintage Saab 95 is a first-class hotel room with aircraft quality Jonathon Ramsey

The Sixties really was a happier time – sleeping in the back of your car was such a fine thing to do that automakers even advertised their wares that were capable of accommodating their ...

VIDEO: Bajaj motorcycles ad ape Transformers, proves idea is still sound even without Megan Fox 7 months ago on Autoblog

Bajaj, India's largest manufacturer of two-wheeled vehicles and holder of a 14.5% stake in X-Bow maker KTM, is known not only for innovations like adding fuel injection to small-bore motorcycles and introducing dual spark technology, but also for producing excellent advertisements and ...

VIDEO: Behind the scenes of Castrol's "Think With Your Dipstick!" 8 months ago on Autoblog

Castrol's "Think With Your Dipstick" campaign, one of the more memorable commercials we can recall for a motor oil, is currently plying the airwaves. An enigmatic Scotsman ambushes schlubs who proclaim "all synthetic oils are the same," delivering a deadly whip across the legs and exhorting the men ...

Classified Follies: Reader spots Dodge concept in Avenger ad 11 months ago on Autoblog

There's nothing unusual about seeing a product in an advertisement that doesn't look anything like the real thing. Have you ever gotten a Big Mac that looks like the one in commercials? Classified ads for cars are no exception and are usually assembled by low paid copy editors using stock ...

F1 head's daughter gets racy in new ad 1 year ago on Autoblog

Bernie Ecclestone has three daughters -- four if you count Formula 1 -- and the one you see above is Tamara, posing with a checkered flag. Why? To help PETA fight the fur trade, of course. Under the slogan "Going fur-free is the winning formula," Tamara has done a series of print ads in Europe that ...

VIDEO: McLaren makes a Singapore Sling Zing 1 year ago on Autoblog

We know that McLaren has a sense of humor, we simply never know when it's going to reveal itself. Happily for us, the team has decided it's time to laugh again. The Singapore Grand Prix, on September 28, is the first Formula 1 race at night, and team CEO Martin Whitmarsh gives us a little ...

New BMW 7 series teased on the back nine 1 year ago on Autoblog

Behind the man finishing his follow through (he didn't keep his head down) is a glimpse of the new BMW 7-Series front end. Freed from the matte black paint on the mules and with the right bit of studio lighting, the car has the kind of bada** mien that we should expect from the top dog BMW. And we ...

BMW builds big @$$ ad in Moscow 1 year ago on Autoblog

In terms of sheer size, Russia is the largest country in the world. That must have something to do with this gargantuan advertisement found in Russia... According to the caption, the surface area measures more than 1.5 acres (billboard haters should stop complaining right about now, as it ...

Pioneer Suspension smooths out the sinkholes, supposedly 1 year ago on Autoblog

The ads that get your lasting attention are the ones that make you respond. And we have no doubt that's exactly what you'd do if while cruising down the boulevard you happened upon what looked like an impact crater. When Pioneer Suspension wanted to show off the extraordinary smoothness of its ...

Toledo cops begin selling ads on police cruisers 2 years ago on Autoblog

"This citation has ben brought to you by _________, for all your _________ needs. Thanks for using the Toledo PD, please drive safely and have a nice day." var digg_url = 'http://digg.com/offbeat_news/Desperate_Cops_Begin_Selling_Ads_on_Police_Cars'; The Toledo, Ohio police department needs to ...

Ford Taurus safety ads set to go live 2 years ago on Autoblog

click above image to view both versions of Ford's new ads for the 2008 Taurus While Ford seemingly let its large front-wheel-drive sedan languish in obscurity when it was called the Five-Hundred, it doesn't intend to make the same mistake now that it's called the Taurus. We told you at the ...

VIDEO: Skoda's Fabia is so yummy we could just eat it 2 years ago on Autoblog

Click image for a gallery of the new Skoda Fabia This is the ultimate car guy birthday cake. This advert for the Skoda Fabia is designed to hit you in the warm, gooey center. Right away, you're drawn in by dulcet tones from The Sound Of Music that trigger flashbacks to a Generation Y childhood and ...

VIDEO: Cadillac advertising in China 2 years ago on Autoblog

Advertising a product on television can be a very complicated exercise, as each demographic and market get its own specialized message. Many people who travel overseas notice that commercials are peculiar outside their native market, and anybody that sees GM's new Cadillac commercial for the ...

Ad attack: Chrysler unveils new spots with "Engineered Beautifully" tagline 2 years ago on Autoblog

Assembled in the YouTube clip above are four brand new commercials from Chrysler that the automaker hopes will convey the message that its lineup offers "world-class quality and engineering at an extraordinary value". Thus, the new tagline for the campaign is "Engineered Beautifully". The first ...

Video: Porsche Carrera GT promo 2 years ago on Autoblog

Most commercials we see on television pitch products like soft drinks and toilet paper – you know, the kind of things that most people buy and most people can afford. There's certainly no shortage of car commercials, either, but they likewise typically focus on mass-market automobiles like ...

Shell leaves Australia in a hurry, but Ferrari will be back soon 2 years ago on Autoblog

We reported a couple weeks ago that Shell was pouring big money into furthering its brand association with Ferrari and F1 racing by filming what was projected to be the most expensive television advertisement ever to be produced. The commercial was set to feature a Ferrari F1 car racing through ...

Mustang billboards blur background and their own point 2 years ago on Autoblog

click on above image for link to more pics of blurry Mustang billboards by Ian Hart These Mustang billboards have popped up on the internet today thanks to a few advertising-related blogs that just don't get their point. The billboards are constructed from a semi-transparent resin that magically ...

GM previews Super Bowl ad starring Robot 2 years ago on Autoblog

You didn't think the only commercial General Motors would air during the big game on Sunday would be a spot made by a bunch of college kids, did you? No, GM has its own ad in the works that won't have to work hard to beat the flop it fielded last year. A 30-second preview of the ad has been ...

Whoops! Lexus accidentally releases images of IS-F on web 2 years ago on Autoblog

We're almost dead certain that Lexus will unveil the IS-F, a very high-performance version of its IS-Series sedan, in Detroit next week. Regardless of whether it does or not, we've been treated to a sneak preview of the car thanks to an online advertisement that's been released revealing the entire ...

It's about the product, man! Ford refocusing Bold Moves ads 3 years ago on Autoblog

Ford's marketing push behind the "Bold Moves" taglines is one step away from becoming part of modern pop culture. We've been inundated with TV, print and web ads since the campaign began, and you've no doubt noticed the web-based documentary of the same name. FoMoCo executives can't even make it ...

VIDEO: What will Schumi do next? Part II 3 years ago on Autoblog

Did you like the last Shell Schumi ads we brought you? The commercials hit the German airwaves after the seven-time world champ retired, and we brought you episodes 1 & 3. Now, episode 2 has found its way onto the net, thanks to the same intrepid German fan. This one features Michael standing ...

VIDEO: why we love independent suspension (NSFW) 3 years ago on Autoblog

If you liked the BMW ad we brought you a few days ago, you'll love what those boobs over at Nissan's marketing department have in store for us now. This perky little visual demonstration of the benefits of independent suspension up front is sure to grab your attention. It's too funny to be true, ...

VIDEO: BMW 3-Series ad 3 years ago on Autoblog

Women just can't resist a man in a 3-Series cabrio...or so BMW would have you believe. This ad is sure to put a smirk on your face, especially if you're a guy who drives a Bimmer, but not so much if you're his fiancé. The ad follows a groom on his way to the church fighting off ...

Honda's Tetris-tastic Jazz/Fit commercial 3 years ago on Autoblog

Who could forget Tetris, that most addictive and iconic of video games. Honda calls on our nostalgia with this ad for its European-market Jazz (which debuted at Detroit as the Fit for the North American market). The jazzy TV spot shows how much you can fit in the versatile 5-door Honda hatch. ...

Jeep airs new ads: lizard show-down 3 years ago on Autoblog

Starting tomorrow (Monday, September 18), Jeep will air five new TV spots. The first clip to surface is this crazy "Lizard" ad, which shows a lizard in the desert, puffing up to challenge an old Wrangler. The Wrangler puffs up even bigger, scares off the lizard and settles down to the shape of ...

Ford's Targeted advertisement 3 years ago on Autoblog

If your boyfriend recently bought you an F-150, Fusion, or Mustang and you want to show your thanks to said boyfriend, head on down to the nearest Target. The retailer is selling T-shirts that proclaim in faded lettering: "My boyfriend bought me a Ford." Personally, we find the words too generic. ...






Autoblog Podcast #155: 'Twas the night before LA...

Chris, Dan, and Editor Paukert go over some LA Preview action and quietly whoop it up on the podcast.

 
 

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