Ford debuts a new advertising campaign for the Focus Electric, a short, high-energy "By Design" spot for the EV.
One may argue that it takes some stones for a car company to more or less belittle 98 percent of the vehicles it makes, but Nissan is doing just that with its latest pitch for the Leaf all-electric vehicle. As discovered by Green Car Reports, Nissan is about to unveil a television advertising campaign that features company executive Brian Maragno essentially saying that, all things being equal, electric cars are superior to gas-powered vehicles, and not merely better for the environment or easie
Convertibles make you do funny things. Ask someone if they'd drive a hardtop in near freezing temperatures with all the windows down and they might not even answer, thinking the question so ridiculous. Give that same person a convertible they love and you might just have to ask them to please put the top up even when snow is on the ground.
We've had some pets with some pretty strange proclivities. There was the long-haired dachshund that preferred climbing trees and riding skateboards to chasing cars, the doberman with a penchant for Krystal hamburgers and the border collie that loved herding cats more than chasing them, but we've never seen anything quite like the pup in the video below. The latest ad for the new Volkswagen Golf in the Netherlands features a one very confused little dog as it harries its owner over the course of
Cats generally don't like car rides. Cats universally detest veterinarians. Yet to showcase the die-for-it allure of the Toyota Corolla in New Zealand (which isn't our Corolla but the European Auris), ad house Saatchi and Saatchi asked, "What lengths would a cat go to for a ride if they loved it?"
For such a Lilliputian car, the Smart ForTwo has giant staying power. The hatch that still gets wary glances is not only still kicking here in the U.S., it's done ten-straight months of year-on-year sales increases. That kind of sales trend calls for an ad campaign, and we have it in three new 15-second – bite-sized in Smart-speak – commercials.
Australian bank robbers apparently know two things: where to go to steal Aussie dollars in Los Angeles, and that you don't leave the bar without your Carlton Draught. It seems that what they don't know is which bars are crawling with police. This presents a challenge when, after the heist, they suddenly realize they're trying a enjoy a few pints with an entire precinct's worth of cops.
A European group called Responsible Young Drivers wanted to showcase the dangers of texting while driving, and got ad agency Publicis to help them out. The result: a two-minute spot that put trainee drivers in Belgium with an instructor who said part of their driving test would be to avoid an obstacle while texting a random sentence that he'd dictate.
It's no secret that EMTs, firefighters and emergency room nurses have a perverse sense of humor, especially when it comes to motorcycle riders. It's a sort of defense mechanism against the visual horrors those occupations impart on those who work them, and with the mortality rate among bike riders as high as it is, there's no wonder why motorcycles are called donorcycles in first-responder circles. Even so, these ads worked up by an agency for Dianese in 2007 embrace the morbid side of riding ju