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0Ducati ads defy all logic 1318944540
It appears that Ducati riders in Ecuador respond to different stimuli than riders in North America. This shouldn't exactly come as a surprise – we're used to 'Ooooooh'-ing at primetime commercials from other lands that could barely get past Cinemax censors here. In the case of four Ducati ...
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Report: Saab plans ad agency review as Colleran resigns 1295614800
In an attempt to accelerate its very sluggish sales volumes, Saab is planning to review the company's ad agency in the spring, according to Automotive News. The report notes that the automaker changed its European ad agency last year, and that with the recent departure of Mike Colleran as the ...
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Video: Banned Smart ad sells using fear of back seats? 1285102560
Smart ForTwo preys on your back-seat fears – Click above for video after the jumpAre you afraid of getting into your car late at night, only to look in the rearview mirror and see a face staring back at you that isn't yours? Don't lie – we all have those random, irrational fears ... -
Video: BFGoodrich takes body modification to a new level 1279317660
BFGoodrich gets sticky – Click above to watch video after the jumpWe don't exactly envy the ad gurus charged with marketing tires. While a new set of sticky rubber may get our imaginations fired up in a hurry, the rest of the motoring public could typically care less about compounds, ... -
Bucking the Trend: Automaker ad spending reportedly up in magazines 1271168400
Here's a sign that things are possibly turning around in the automotive industry – Advertising Age is reporting that the total number of ad pages bought by automotive advertisers went up over the past year. First quarter numbers for American magazines went up compared with the first quarter ...
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Video: Local Aussie authority using profanity to keep teen drivers in line 1269880020
VicRoads is reaching out to teens - follow the jump for the videosLike it or not, we were all teenagers at one point or another. Which means we all did our very best to endanger the life and limb of everyone around us on the road. Mix a healthy dose of hormones with an unfiltered belief in one's ... -
Garage door company latest to take advantage of Toyota in tasteless way 1267730880
Dansk Port Teknik garage door ad – Click above to enlargeTalk about kicking Toyota when it's down. We've seen automakers like General Motors, Ford and Hyundai offering special incentives aimed at getting Toyota owners out of their cars and into different ones, but this latest bit of ... -
Cadillac kicks current ad agency to the curb, seeking new suitors 1255354020
Click above to view Modernista's Cadillac commercials after the jumpIt was three years ago that Cadillac switched to ad agency Modernista!, and one year leater it rolled out its "Life. Liberty. And the Pursuit." campaign. In a four-sentence statement put out by Cadillac General Manager Bryan ... -
What is 230? GM knows, but isn't saying... 1249675260
The graphic above has been appearing all over the place -- television, billboards, elevators, baseball games, even people's shirts. It has a blog, Flickr and Facebook pages, and a YouTube channel. What it doesn't have is an explanation. Ad Age lined up the perps behind the online assets and ...
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Lutz lays out his strategy for GM advertising: "Memorable," "clever," "viral" [w/VIDEO] 1249399740
Click above to watch Kate Walsh talk up the Cadillac CTS Sport Wagon after the jumpSo we knew that Bob Lutz didn't like the course General Motors commercials were taking – but no one knew what he did like. Now that he's back from vacation in the Caribbean, he's laid out what he has enjoyed: ... -
VIDEO: Camaro TV spots through the years -- some more bitchin' than others 1216509300Well, all the Camaro buildup is finally ...
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Next generation of in-car tech may be sponsored by advertisers 1211902140
Not surprisingly, young car buyers want their new cars filled with as much technology as possible. Specifically, navigation systems and in-car telematics like Ford's SYNC and General Motors' OnStar are highly desirable among 16-24 year-old car buyers. As it turns out, though, it is that same ...
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Parking stripe ads assault the senses from beneath your feet 1190145420
var digg_url = 'http://digg.com/business_finance/Parking_stripe_ads_assault_the_senses_beneath_your_feet'; My father used to stripe parking lots as a side business, and while still with us, he will nonetheless find a grave, hop in it, and roll over after learning that his beloved lines are now ...
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Chrysler debuts childish new ad campaign 1186578060
Cerberus and Chrysler are now officially linked, and to celebrate, the privately-owned automaker is kicking off a new ad campaign titled "Get ready for the next 100 years." The ads will showcase Chrysler's many accomplishments of the past while illustrating why the company will be part of the many ...
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Jeep comes up with new tagline: "Have fun out there" 1183814820
It's no newsflash that Jeeps are fun, and that's the new angle the brand is taking to move iron at a pace faster than crawling the Rubicon. Jeep's most recent figures show a 15-percent gain in June from last year, so it's not like they're sitting on their thumbs, but Jeep's been listening to ...
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Toledo cops begin selling ads on police cruisers 1183559760
"This citation has ben brought to you by _________, for all your _________ needs. Thanks for using the Toledo PD, please drive safely and have a nice day." var digg_url = 'http://digg.com/offbeat_news/Desperate_Cops_Begin_Selling_Ads_on_Police_Cars'; The Toledo, Ohio police department needs to ...
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Ford Taurus safety ads set to go live 1181935620
click above image to view both versions of Ford's new ads for the 2008 TaurusWhile Ford seemingly let its large front-wheel-drive sedan languish in obscurity when it was called the Five-Hundred, it doesn't intend to make the same mistake now that it's called the Taurus. We told you at the beginning ...
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Take my ad account, please! Ford puts job of marketing Focus up for grabs 1181679840
We would rather be tasked with reversing the downward tug of gravity than take on the ad account for the 2008 Ford Focus. The Blue Oval has announced that the account may not be handled by its usual agency, JWT Detroit, and that it's searching for a brave new agency to take on the daunting task of ...
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It's about the product, man! Ford refocusing Bold Moves ads 1164235380
Ford's marketing push behind the "Bold Moves" taglines is one step away from becoming part of modern pop culture. We've been inundated with TV, print and web ads since the campaign began, and you've no doubt noticed the web-based documentary of the same name. FoMoCo executives can't even make it ...
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Man survives 7 Days in a Sentra 1161721620
No, this isn't an inspiring story about a man who survived being trapped in his Nissan Sentra for a week by eating forgotten french fries that fell beneath his front seat. Rather, it's part of Nissan's clever marketing campaign for the new Sentra, which goes a fair bit beyond the traditional TV and ...

