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20Killing a dog with a Nitro wasn't such a good idea after all

When an ad agency supporting Chrysler's Netherlands Market Performance Center created a viral ad for the Dodge Nitro that depicted a dog being electrocuted by the vehicle, they were so smitten with their work that they decided to put it on YouTube. The timing of the spot couldn't be any worse here in the US, where dog cruelty is making front page news. Chrysler execs in Auburn Hills, MI were quick to pull the ad from YouTube and go into damage control, as Chrysler spokesman Jason Vines called th

27It's Dodge Nitro vs. dog in "shocking" new viral

The Dodge Nitro may not be flying off dealer lots right now, but at least the mid-size SUV's advertising campaign has taken on a life of its own. You probably remember the commercial in which the owner of a Nitro gives a motorist a jump, only to blow his car sky-high. Someone has cooked up a viral spot in which a dog that tries to do his business on a hydrant-red Nitro, but winds up getting the (last) shock of its life. PETA members can't be pleased, but it's just a commercial (a European one, b

4MINI Ad Watch: Hammer & Coop

Thanks to Motoring File we have this "trailer" for a retro-styled actioner starring the new Mini Cooper as the automotive sidekick for a "man with no past" who looks suspiciously like Ben Stiller in the Starsky and Hutch remake. (At least the version of him in disguise at the charity ball with the sideburns and porn star mustache.)

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