ToyotaPrius


Toyota plans to trim trucks, focus on hybrids, improve quality

Stick with what you know. That seems to be Toyota's new mantra going forward, as the Japanese automaker has reportedly diverted its attention away from large trucks like the largely unsuccessful and slow-selling Tundra pickup and back on hybrid vehicles – possibly all wearing the Prius badge, including a minivan and something smaller than the current Prius – and returning to its previous levels of unquestionable quality. Atsushi Niimi, executive vice president for North America and global manufacturing, tells Automotive News ... Read more →

REPORT: Toyota develops its own flower for cleaner air at Prius plant Jeremy Korzeniewski

Automakers make cars and trucks, no surprises there. Some even make other interesting things, like Honda, which also builds motorcycles, lawn mowers, jets, robots and solar cells. But until now, we ...

VIDEO: New Toyota Prius ad channels Vishnu to explain hybrid tech Jeremy Korzeniewski

What do you want from me... I've only got two hands?! Wouldn't we all be a bit more productive if we were blessed with another set of upper appendages, complete with opposable thumbs? Toyota ...

Tokyo 2009: Toyota Prius claims Japan Car of the Year title Drew Phillips

For the past 30 years, Japan has declared a car of the year, an award given to newly released or redesigned vehicles released from November 1st of the previous year to October 1st of the current ...

Ford may pass Honda as second best hybrid seller in U.S. Jeremy Korzeniewski

There's no doubt about which automaker leads the hybrid vehicle race. Toyota – and particularly the Japanese automaker's Prius hybrid – outsells all other manufacturers combined. In ...

STUDY: Ford owns brand loyalty in 2009; Scorned Saturn, Pontiac buyers will look outside of GM 22 days ago on Autoblog

Ford buyers appear to love their cars more than customers of any other automotive brand, returning back to the American automaker when it comes time to purchase their next vehicle. According to a study by Experian Automotive, six of the top 10 vehicles for customer brand loyalty wear badges from ...

Feds release 2010 Fuel Economy Guide, Prius still most miserly 22 days ago on Autoblog

Quick – what's the most fuel efficient car currently for sale in America? Did you guess the Toyota Prius? If so, give yourself a cookie, you're right. According to the U.S. Environmental Protection Agency, the 2010 version of Toyota's seminal hybrid once again scores the mileage victory ...

2010 Green Car of the Year finalists announced, diesels vs. hybrids 1 month ago on Autoblog

Last year, Volkswagen's new Jetta TDI was named the 2009 Green Car of the Year at the LA Auto Show, which means that the Volkswagen Golf TDI has a bit of baggage if it wants to win the 2010 award. Regardless, the Golf was named one of five finalists today, along with the Audi A3 TDI, the Honda ...

Toyota Prius gets visual makeover from Tommi Kaira 1 month ago on Autoblog

Without actually, you know, tuning anything on the powertrain of the 2010 Toyota Prius, Japanese tuning company Tommi Kaira has unveiled its tarted-up version of the third-generation iconic hybrid. The efficient sleekness of the original front end has been replaced by a new front lip spoiler ...

Frankfurt 2009: 2010 Toyota Prius Plug-in Hybrid can't get any greener 1 month ago on Autoblog

One day, children will be taken to a Museum of Momentous Moments, and there among artist's impressions of the missing link and the asteroid that wiped out the dinosaurs will be an example of the first Toyota Prius. The placard next to it will declare that it is the car that turned green... ...

REPORT: Toyota to use Prius badge on all hybrids? 1 month ago on Autoblog

Lets do some word association. We'll start with the word "hybrid." We're guessing most of you thought of the Prius -- understandable considering Toyota's dual-powered hatch defined the gas-electric market and accounts for the majority of the segment's sales. The next words are "Synergy Drive." ...

Autoline on Autoblog with John McElroy 1 month ago on Autoblog

TOYOTA'S HYBRIDS COULD BE BANNED FROM THE AMERICAN MARKET In a shocking development Toyota faces a lawsuit filed with the U.S. International Trade Commission that seeks to ban the import of all hybrids to the American market. Toyota is being sued by Paice LLC for patent infringement on its hybrid ...

VIDEO: The JDM Toyota Prius is Superman. Or something 1 month ago on Autoblog

Here in the U.S., the advertising campaign for the 2010 Toyota Prius is all about shiny happy dancing people-flowers and that hypnotic mind-control song that plays in the background. It's humble. It's green. It's all very weird. But there's no disputing the message: if you love the Earth, you ...

Frankfurt Preview: More on Toyota's new lithium-ion Plug-in Prius 1 month ago on Autoblog

Toyota's new generation plug-in hybrid Prius will be shown for the first time next week at the Frankfurt Motor Show, and now we've got some new images and details. As expected, the PHEV Prius will be equipped with a lithium-ion battery pack. The hybrid synergy drive system has been upgraded for ...

Toyota Prius importation under threat due to U.S. patent trade case? 2 months ago on Autoblog

With every new vehicle introduced by Toyota powered by the automaker's proprietary Hybrid Synergy Drive comes a matching complaint filed by Paice LLC for patent infringement. In the latest case, Paice has filed a grievance with the U.S. International Trade Commission in Washington alleging that ...

Going for Gold: Toyota dealers reportedly price gouging on 2010 Prius 2 months ago on Autoblog

The last time we heard about gouging on the Toyota Prius was, oh, just last summer when gas prices put the frugal flyer at the top of shopping lists. Things were so bad then that used Priuses were going for more than new models because dealers couldn't keep the fresh stuff in stock. ...

REPORT: Forthcoming Prius coupe to be designed in Italy 2 months ago on Autoblog

Following last month's news of a Toyota Prius coupe coming to challenge the Honda CR-Z, another Japanese magazine reports that Toyota will use an Italian design firm to style the two-door. The CR-Z was inspired by the CRX, yet in design and philosophy, it is likely to be quite different from the ...

Toyota's "Harmony Floralscapes" bloom along LA, SF highways 2 months ago on Autoblog

Toyota's TV ads for the 2010 Prius feature a world of flowers blooming whenever the iconic hybrid drives by. This visual message is now available in the physical world thanks to a living ad designed by Greenroad Media. Toyota is installing flowerbeds in the shape of the Prius along busy Los ...

VIDEO: Inside Line presides over the battle of the fuel sippers 2 months ago on Autoblog

Fuel efficiency has finally moved to the forefront of many consumers' minds after 2008's record fuel price spike and demand is higher than ever for miser-mobiles. Several vehicles have benefited from the green car movement, and the Inside Line crew corralled three hybrids, a diesel and a ...

REPORT: Toyota Corolla passes Ford Focus as top C4C car; program extended thru September 3 months ago on Autoblog

The more things change, the more they change back again. Or something. As of August 3, Reuters reports that the number one car Cash for Clunking consumers were purchasing was the long-in-the-tooth Ford Focus. Well, just two short days later, the Focus has been dethroned and Toyota's Corolla ...

REPORT: Diesels paying financial dividends back more quickly than hybrids 3 months ago on Autoblog

In the ongoing battle between hybrids and diesels for "payback time" supremacy, the latest round goes to the oil burning posse. That's the report from Edmunds, which did a recent numbers crunch comparing the two fuel-saving drivetrains and found the scales have tipped in favor of diesel ...

REPORT: Honda Insight sales withering in face of competition from Toyota Prius 3 months ago on Autoblog

Honda's Insight hybrid is failing to live up to sales expectations here in the important U.S. market. While Honda claims the Insight was never meant to be a direct competitor to the Toyota Prius, the truth is that the two cars are very much rivals in the eyes of many new car shoppers (and some ...

More details on rumored Toyota Prius coupe 3 months ago on Autoblog

Toyota's new president admits the automaker needs an excitement-infusion, and to that end – and in order to match the upcoming Honda CR-Z tit-for-tat – Toyota is rumored to be working on a two-door version of the Prius. The latest reports out of Japan indicate that a shortened, 2+2 ...

STUDY: Despite insurance breaks, hybrids driven more, cost more to fix, and get more tickets 3 months ago on Autoblog

Conventional wisdom is that hybrid vehicles reduce our dependence on foreign oil and emit fewer environment hurting CO2 emissions. When comparing a hybrid to a conventional gasoline-powered model on a mile-by-mile basis, there's some logic to this argument provided the pricing disparity between ...

Toyota stung by possible Prius headlight defect? 4 months ago on Autoblog

We'd wager that the last thing Toyota wants in the midst of the super-important launch of its new third-generation Prius is a negative stigma attached to the previous model. Unfortunately, that's exactly what the Japanese automaker may have on its hands as a number of owners of the 2005-2008 ...

GM execs to reportedly meet with Toyota regarding hybrid sharing 4 months ago on Autoblog

Rumors that General Motors may get access to Toyota's proprietary hybrid technology just won't go away. Today, Bloomberg cites two unnamed sources in reports that Toyota President Akio Toyoda and GM chief Fritz Henderson will meet this August in Michigan to discuss the possibility of a ...

REPORT: Toyota Prius ad campaign most liked by TV viewers (w/VIDEO) 4 months ago on Autoblog

By now, we've all probably seen the commercials from Toyota's latest marketing campaign for the 2010 Prius hybrid... and we've all probably developed an opinion about them. Any time an advertising campaign is as interesting and different as this one, there are bound to be opposing viewpoints ...

Get ready to see more Priuses at the pump in your neighborhood this summer 4 months ago on Autoblog

The third generation Toyota Prius is just ramping up its marketing mojo, and one place you'll see plenty of the gold standard hybrid is at the gas pump. Toyota is hooking up with Gas Station TV to present "Prius Neighborhood" television program to the over 1 million unique pumpers viewers that ...

One More Time: There's a Toyota Prius wait list? 4 months ago on Autoblog

Auto sales are down – that's not exactly a surprise to anyone anymore. But Toyota has revived a little something from last summer called a wait list – for people who are interested in buying a new 2010 Prius. According to a story in The New York Times, Toyota is running its Prius ...

Review: 2010 Toyota Prius a miser with new moves 5 months ago on Autoblog

When car buyers think of hybrids, the name that most often springs to mind is the Toyota Prius since it was the first really practical hybrid to come to market and has sold more than any other examples. Yes, of course, the original Honda Insight beat the Prius to market in the U.S. by about six ...

Toyota unleashes 2010 Prius Modellista aero kits 5 months ago on Autoblog

To coincide with the official launch of the 2010 Toyota Prius in its home market of Japan, the automaker has unleashed a whole slew of styling and performance upgrades available through Modellista, its in-house tuning arm. There are three separate body kits available that offer varying levels ...

REPORT: 2010 Prius' design will influence future Toyotas [w/ POLL] 5 months ago on Autoblog

The Toyota Prius has long been a love-it-or-hate-it design. The sweeping roofline of the hybrid hatch may have been penned to maximize the car's ability to cut through the wind, but its shape is now instantly recognizable to the masses – so much so that Honda has been accused of ripping ...

REPORT: Toyota already has 75,000 orders for 2010 Prius 5 months ago on Autoblog

Toyota finally has some real hybrid competition with the new Honda Insight, but 2010 Prius orders show that the darling of the green movement is more than game in the battle for hybrid supremacy. The Japanese Nikkei Business Daily reports that Toyota already has 75,000 orders in the books; a ...

Autoblog Podcast #124 6 months ago on Autoblog

Chris, Sam and Dan kick it again for Episode #124 of the Autoblog Podcast. This time, we touch on Toyota's competitive Prius price posturing, the Shanghai Motor Show, where Chinese automakers are finding their design footing, and Chrysler Financial's flap over executive compensation and ...

2010 Prius starts at $21,000; one with everything costs $32,500 6 months ago on Autoblog

Toyota has announced official pricing for the five (!) trim levels for the 2010 Prius, due to hit dealers in the States sometime in late May. The bare-bones version (which must be pretty bare, since Toyota hasn't divulged what's included) will be just $21,000. On the other end of the spectrum, ...

Toyota to take on Insight by cutting Prius base price to $21,000 6 months ago on Autoblog

With the introduction of the Honda Insight, Toyota is facing the most serious challenge yet to its hybrid dominance since the Prius debuted. While the Insight's hybrid technology is not as sophisticated as Toyota's, it delivers excellent fuel economy, and more importantly, the Insight has a ...

Next Page →






Autoblog Podcast #151: With Car and Driver's Eddie Alterman

Eddie Alterman wades in with Sam, Chris, Dan, and Jonny to talk about SEMA and other recent events.

 
 

Featured Galleries

  • SEMA 2009: HPP Daytona Challenger
  • LA Design Challenge 2009 Competitors
  • SEMA 2009: 1962 Chevrolet Corvette C1-RS
  • SEMA 2009: Bigfoot
  • SEMA 2009: Black Bison Toyota Alphard
  • Ford's Inflatable Seat Belts
  • 2011 Porsche Boxster Spyder
  • Shelby Turbocharged Mustang
  • Jetta TDI Cup Street Edition
  • SEMA 2009: Ringbrothers 1964 Ford Fairlane
  • SEMA 2009: Lexus F-Sport
  • SEMA 2009: Hennessey HPE700 Camaro
AOL Autos

Find Your Next Car

Resources

10 Most Searched Cars on AOL Autos

Autoblog Video

Autoblog Green

Daily Finance

Download Squad

Engadget

Joystiq

Autoblog Spanish

Switched.com

FanHouse

Asylum