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GM set to open Las Vegas "autotainment" park
"The Drive," GM's outdoor "autotainment" driving experience is set to open in Las Vegas at the Sahara Hotel & Casino April 10, and GM wants you to start planning it into your next trip to Sin City. The Drive includes two separate driving courses on the 11-acre site, a high-performance loop (pictured above) and an off-road adventure. According to Steve Tihanyi, GM's director of marketing and entertainment alliances (!), “‘The Drive’ represents a significant marketing opportunity for General Motors, ... Read more →
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GM set to open Las Vegas "autotainment" park 3 years ago on Autoblog
"The Drive," GM's outdoor "autotainment" driving experience is set to open in Las Vegas at the Sahara Hotel & Casino April 10, and GM wants you to start planning it into your next trip to Sin City. The Drive includes two separate driving courses on the 11-acre site, a ...
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