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Mercury Sable dies along with Taurus X
Next month Ford is expected to unveil the all new 2010 Ford Taurus at the Detroit Auto Show, but don't expect the large sedan to be accompanied by a new Mercury Sable. Ford spokesman Mark Schirmer told Automotive News that the spacious sedan will take a dirt nap in April, one month after the Taurus X drives off into the sunset. The Sable never did make inroads with customers despite of its unoffensive sheet metal, smooth ride, and spotless safety ratings, and sales are down 20% for the year through November. Schirmer stated that part of the ... Read more →
Mercury Sable and Taurus X dead next year? Jonathon Ramsey
Mercury, after nearly being introduced to oblivion, was rescued from the void because Ford needs a brand that could be devoted to small cars. The Ford brand, still fighting off oblivion itself, has ...
IIHS hearts Ford Taurus X, Top Safety Pick awarded Alex Nunez
Click image for photo gallery With Ford's new safety-centric campaign for the Taurus underway, it's looking like we should probably get ready for the Oval to stay on-message regarding erstwhile ...
Autoblog Podcast #57 Dan Roth
Episode #57 is a breezy little number, clocking in around 32 minutes long. Though on the short side, it's action-packed! We recap the Chicago show, paucity of activity and all. For starters, we return ...
Ford's Mark Fields announces Bold Move: Bring back Taurus & Sable brands Mike Magda
Making both a bold and simple move, Ford's North American boss Mark Fields confirmed this morning what we already knew, that the Taurus and Sable brands will be resurrected for 2008. Fields, ...
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CONFIRMED: Taurus, Taurus X and Sable return for 2008 2 years ago on Autoblog
Click for a mini gallery of Taurus, Taurus X and Sable Let this be a lesson to Ford: if you have a web page up on your servers, it is LIVE even if you don't have a link published for it. The proof comes courtesy of Blue Oval News, where one of their forum posters played around with URL strings and ...
Autoblog Podcast #156: Paukert comes back for more!
Chris, Dan, and Editor Paukert chat and give each other grief. Merriment ensues.
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