Autoblog

In the world of alternative power, not all fuels are created equal. This fact is true with ethanol, where the alcohol can be made using fairly inefficient processes, some of which involve corn, or using more advanced cellulosic methods which do not use a foodstock. Diesel too can come from either petroleum or from non-dino sources. You're probably aware that Audi has been assaulting various race tracks using its advanced diesel powered race cars, specifically its two-time Le Mans-winning R10 TDI, which has so far been running on what is known as gas-to-liquid (GTL) diesel fuel. With the 24 Hours of Le Mans just around the corner, Audi and Shell, the fuel provider for Audi's race team, have announced that the team will be blending a small amount of biomass-to-liquid (BTL) fuel into its secret mixture. Shell's BTL fuel is made from materials such as wood chips and will make its on-track debut on Sunday, June 1, as Audi's R10 TDI begins its official Le Mans testing.

[Source: Audi]

This video brings the term "street racing" to a whole new level. We had told you about this commercial while it was being filmed in the beginning of February, but now we have the final product to share. In what was reported to be the most expensive television commercial ever created, Shell filmed a variety of historic Ferrari Formula 1 cars blasting through the streets of some of the world's greatest cities. The crew visited Rome, Monaco, Rio, Sydney, New York and Hong Kong during the month-long shoot. Called "Circuit," the two-minute ad celebrates 60 years of Shell and Ferrari working together (Free stickers work, too!). The incredibly vivid commercial is the brainchild of Partizan's Antoine Bardou Jacquet and producer David Stewart. The YouTubed version of the ad is available after the jump and the original better-quality clip can be had by right-clicking on the image above. Stickers are nice, but this is something very special. Make sure you turn your speakers up for this one, folks.

Thanks for the tip, Anis!

[Source: Shell via Partizan]

To celebrate another season of teaming with Ferrari on both road and track, Shell Oil has issued a set of stickers depicting the fabled cars from Maranello. In addition to shots of the new F1 car, there are also stickers featuring both of the current drivers, the new 599 GTB Fiorano, and the logos of both Shell and Ferrari. Kimi Raikkonen and Felipe Massa are both giving a thumbs up, apparently satisfied with their debut performance from Australia in the 2007 World Championship. If this seems like the kind of thing you definitely have to get your hands on, there's even better news. The sheet of stickers is free while supplies last. All you need to do is give some basic information at the Shell website, accessible through the link below or by clicking the image above.

Thanks for the tip, Doug!

[Source: Shell via Deal Detectives]