Roland Berger


Pininfarina struggling, seeks new partners

Legendary design house Pininfarina is looking for some new partners to help stop the flow of red ink. A few high-profile projects in the past several years haven't done much to diminish the losses, apparently. As much as we loved the Glickenhaus Ferrari 612 P4/5 and 612K, a couple of gorgeous one-offs couldn't possibly be enough to keep an operation of this size afloat. Although Pininfarina is also building the Alfa Romeo Brera coupe and Spider, Ford Focus Coupe Cabriolet, Mitsubishi Colt CZC, and the Volvo C70, times are tough. The company has ... Read more →

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Autoblog Podcast #156: Paukert comes back for more! 

Chris, Dan, and Editor Paukert chat and give each other grief. Merriment ensues.

 
 

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