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Mercury500MillionToKillBrand

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    Ouch! Killing Mercury said to cost Ford $500 million
    1279989180

    In life, Mercury was an under-funded brand mainly composed of waterfall grilles stapled to bone-stock Ford models. In death, however, Mercury apparently gets to see some of the money it always dreamed of having when it was alive. According to Automotive News, Ford CFO Lewis Booth claims that ...

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