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Chevy's 'Make Your Own Tahoe Commercial' idea not exactly going as planned
As part of a creative new ad campaign for the new Tahoe, General Motors has teamed up with Donald Trump's 'The Apprentice' franchise to create a website that allows prospectives to make their own commercials online. The website allows readers to select backgrounds, video shots, and input text in an attempt to win prizes ranging from a Jackson Hole Getaway to a trip to the Major League Baseball All-Star Game. Rather predictably, however, certain surfers have been using the spot-building website for purposes that don’t ... Read more →
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Chevy's 'Make Your Own Tahoe Commercial' idea not exactly going as planned 3 years ago on Autoblog
As part of a creative new ad campaign for the new Tahoe, General Motors has teamed up with Donald Trump's 'The Apprentice' franchise to create a website that allows prospectives to make their own commercials online. The website allows readers to select backgrounds, video shots, and ...
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