Mahindra "keen" to buy HUMMER

Jeremy Korzeniewski — Tue, 17 Jun 2008 11:01:00 EST

Filed under: SUV, Hummer, Earnings/Financials, Military, India

General Motors is already having meetings with its dealers regarding all the possibilities for its HUMMER brand. According to reports, there are several companies interested in making a purchase of the military-inspired vehicles, though Tata Motors now appears uninterested despite earlier reports. One suitor is said to be Mahindra & Mahindra, the Indian company that plans on making a big splash entering the American market itself over the next few years. Just-Auto quotes an unnamed official at the company who says "Mahindra is very keen on acquiring the Hummer." Hmm... Isn't it interesting how one little word can change the meaning of an entire sentence. Anyway, Mahindra already produces a vehicle that shares an eerie resemblance to the original GI-spec HUMMER that it sells to the Indian military.

Currently, the vast majority of Hummer sales are made in the States, but Mahindra doesn't sound worried about that. "The U.S. market might not be able to afford their own HUMMER any longer, but India is a growing and strong economy. When Indians like something we go out and get it, no matter what the cost, because we know how to make it work for us," according to an unnamed source. Uh huh... good luck with that.

[Source: Just-Auto - sub. req'd]

Mahindra "keen" to buy HUMMER originally appeared on Autoblog on Tue, 17 Jun 2008 11:01:00 EST. Please see our terms for use of feeds.

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REPORT: Tata and Mahindra interested in HUMMER

John Neff — Fri, 06 Jun 2008 14:51:00 EST

Filed under: Hummer, India

Got an automotive brand to sell? It doesn't matter how it's performing in the marketplace, whether its products are outdated or just not popular in the present buying climate. If you've got one, an Indian automaker wants to buy it. At least that's the way it seems after learning that two Indian automakers, Tata and Mahindra, have approached General Motors to purchase the HUMMER brand. GM only announced that it would begin considering what to do with HUMMER this week.

Tata has already gobbled up Jaguar and Land Rover from Ford, but apparently is still hungry for some more American-owned metal, and what's more American than HUMMER? Mahindra, meanwhile, will be bringing its diesel-powered Appalachian pickup to the U.S. market by the end of 2009. Tata and Mahindra tend to go after the same things, as both were bidders for Jaguar/Land Rover and both are competing for the right to own motorcycle manufacturer MV Agusta. Of course, neither India-based company is commenting on their interest in HUMMER and GM's all like, "Whoa, we just said we were thinking about it" (not an actual quote). HUMMER sales last month fell 60.2% last month compared to May 2007, and with gas prices going up and up, the poster brand for insensitive consumption may not have long to live under the GM corporate umbrella.

[Source: Automotive News, sub. req'd]

REPORT: Tata and Mahindra interested in HUMMER originally appeared on Autoblog on Fri, 06 Jun 2008 14:51:00 EST. Please see our terms for use of feeds.

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