Land Rover LR3


Land Rover's ad agency has sick sense of marketing

var digg_url = 'http://digg.com/business_finance/Land_Rover_shoots_commercials_in_disaster_areas_to_sell_SUVs'; We recently discovered this article from Brandweek/Adweek about a new marketing campaign for Land Rover that leaves a bad taste in our mouth. Ad agency Young & Rubicam Brands took the Land Rover LR3 to actual disaster areas and filmed it among the wreckage to create spots that present the SUV as a "hero car." The campaign's theme is called "Created for the one," the idea being that the Land Rover LR3 was designed to handle that ... Read more →

No Content Style Defined.





Autoblog Podcast #155: 'Twas the night before LA...

Chris, Dan, and Editor Paukert go over some LA Preview action and quietly whoop it up on the podcast.

 
 

Featured Galleries

  • 2011 Audi A8
  • 2011 Audi A8: Live from Miami
  • 2011 Chevrolet Cruze
  • 2011 BMW 5 Series sedan
  • Texas unveils new Vanity Plates
  • Spy Shots: Next-gen Buick Excelle for China
  • 2011 Cadillac CTS Coupe
  • Hyundai 2.4L Theta-II GDI
  • Ginetta G50EV and John Surtees at the Channel Tunnel
  • 2010 Toyota Land Cruiser
  • Review: 2009 Infiniti G37x S Sedan
  • Quick Spin: Superformance MKIII-R
AOL Autos

Find Your Next Car

Resources

10 Most Searched Cars on AOL Autos

Autoblog Video

Autoblog Green

Daily Finance

Download Squad

Engadget

Joystiq

Autoblog Spanish

Switched.com

FanHouse

Asylum