Autoblog

Click above for a high-res gallery of all the Kia SOUL concepts.

The production version of the Kia SOUL is on its way, and is likely to make its official debut sometime later this year. As an appetizer for what's to come, Kia unveiled three SOUL concepts in Geneva that supposedly speak directly to the perceived intentions and personalities of its buyers.

The first of the three concepts shown was the SOUL Burner, which takes the Korean automaker's idea of the bad-boy lifestyle to an ill-informed, urban extreme. From there, Kia takes off a pop-idol tangent with its "Diva" model, which purports to be sporting a more feminine, yet edgy appearance. We're not sure about how someone of the female gender would feel behind the wheel of a the SOUL, but we're guessing that the gold wheels and matching trim might turn off someone that was upwardly mobile. Lastly, the SOUL Searcher is exactly as its name implies: someone who's attempting to get in touch with the softer side of the automotive spectrum – essentially a modern day VW Camper Van.

All the details about each concept are available in the press release after the jump.