JeepBrand

It's obvious that Jeep is the most valuable nameplate Cerberus managed to snag when it took the ailing Chrysler Group off of Daimler's hands last year. No matter what happens to the Chrysler and Dodge brands, it is extremely unlikely that the Jeep brand would die, considering just how well-known ...

When you've got a name as well established as Jeep, you hardly need to sell vehicles to turn a profit. You can get the Jeep name on all sorts of consumer merchandise, from a butched-up umbrella stroller to clothes and even bedding. There are more licensed products on the way, a few even making some ...