HispanicMarket


VW pulls GTI billboards after complaints ads are offensive to Hispanics

It seems like we just got through telling you about Volkswagen’s controversial new ad Speedy Gonzales campaign geared towards Hispanic consumers, when this little gem came across the wire: the automaker is pulling billboards from three cities because of complaints about the advertisements being offensive to the same ethnicity. Billboards for the 2006 GTI with the text “Turbo-Cojones” in Miami’s Little Havana had received objections, and VW went ahead and pulled identical signs in New York and Los Angeles. While ... Read more →

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Autoblog Podcast #155: 'Twas the night before LA...

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