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Auto museum takes different approach to visitors
Every museum has to try new promotions and gimmicks to keep patrons coming through the turnstyle, and automotive shrines are no different. Traveling shows, special events featuring a particular brand or model, or hands-on events have worked, but the A.A.C.A. Museum in Hershey, Pa has taken a creative approach to increasing attendance. The A.A.C.A has over $10 million worth vintage cars, and adult males comprise a large percentage of visitors. To draw a more diverse demographic, the museum has launched a successful campaign to get women and ... Read more →
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Auto museum takes different approach to visitors 2 years ago on Autoblog
Every museum has to try new promotions and gimmicks to keep patrons coming through the turnstyle, and automotive shrines are no different. Traveling shows, special events featuring a particular brand or model, or hands-on events have worked, but the A.A.C.A. Museum in Hershey, Pa has taken a ...
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