GLB


Lexus joins growing list of automakers seeking gay buyers

Lexus is joining its Toyota stablemate Scion in directly courting gay audiences. The luxury brand's edgier, younger sibling has been in the business of marketing to gays essentially since its inception, but this will mark the first time that Lexus has directly sought the homosexual dollar. Brian Bolain, Lexus' national advertising and media manager outlines the process that led Lexus into the market in a Gay365.com interview. Being gay himself, Bolain elaborated on how and why Toyota rolled out Scion to the gay community, and how such ... Read more →

Ford considering amending employment policy's sexual orientation clauses Chris Paukert

Ford’s shareholders are to reportedly consider changing the company’s equal employment policy language to exclude any mention of sexual orientation. The move is expected after the U.S. ...

Lexus joins growing list of automakers seeking gay buyers 3 years ago on Autoblog

Lexus is joining its Toyota stablemate Scion in directly courting gay audiences. The luxury brand's edgier, younger sibling has been in the business of marketing to gays essentially since its inception, but this will mark the first time that Lexus has directly sought the homosexual ...

Ford considering amending employment policy's sexual orientation clauses 3 years ago on Autoblog

Ford’s shareholders are to reportedly consider changing the company’s equal employment policy language to exclude any mention of sexual orientation. The move is expected after the U.S. Securities and Exchange Commission (SEC) rejected the automaker’s bid to keep the matter from ...






Autoblog Podcast #156: Paukert comes back for more! 

Chris, Dan, and Editor Paukert chat and give each other grief. Merriment ensues.

 
 

Featured Galleries

  • First Drive: 2010 Lexus GX460
  • Hennessey Performance Venom GT in the shop
  • 2011 Honda CR-Z Brochure
  • Danica Patrick NASCAR
  • Tiger Woods GM-owned Cadillac Escalade
  • Forza 3 Hot Holidays DLC
  • Spy Shots: Baby Buick caught in Germany
  • 2011 Aston Martin Rapide
  • LA 2009: Allard J2X MkII
  • LA 2009: 2010 Spyker C8 Aileron Spyder
  • Cornell's SAE Baja buggy tour and test drive
  • 2010 Range Rover Sport Autobiography
AOL Autos

Find Your Next Car

Resources

10 Most Searched Cars on AOL Autos

Autoblog Video

Autoblog Green

BloggingStocks

Download Squad

Engadget

Joystiq

Autoblog Spanish

Switched.com

FanHouse

Asylum