FordStyling


Ford moving to three-year redesigns to keep things fresh

Back when it was virtually guaranteed 20% US market share, Ford would redesign its vehicles every five or more years. The Ford Ranger, Focus, and Crown Victoria changed even slower, with mostly only new lights and grilles. When competitive pressures started to put the Blue Oval into an anaconda death grip, that once guaranteed share began to shrink. To battle those competitive forces, Ford is looking to do a major redesign on its vehicles every three years from now on. Ford design director Peter Horbury told Automotive News that minor ... Read more →

Ford reduces time between styling changes to three years

Click above for high-res gallery of our first drive of the 2009 Ford Flex According to Peter Horbury, Ford's head of design in North America, the Blue Oval will be shortening the time frame between ...

Ford moving to three-year redesigns to keep things fresh 1 year ago on Autoblog

Back when it was virtually guaranteed 20% US market share, Ford would redesign its vehicles every five or more years. The Ford Ranger, Focus, and Crown Victoria changed even slower, with mostly only new lights and grilles. When competitive pressures started to put the Blue Oval into an ...

Ford reduces time between styling changes to three years 1 year ago on Autoblog

Click above for high-res gallery of our first drive of the 2009 Ford Flex According to Peter Horbury, Ford's head of design in North America, the Blue Oval will be shortening the time frame between major styling changes for its models from five years to three. This move is part of a plan to reduce ...








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