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PETA Alert: Fiat underscores eco-friendliness using unique advertising campaign
We've seen some pretty cool advertising in our time, but a new European marketing campaign from Fiat is surely one of the more memorable efforts from an automaker in recent memory. In an effort to underscore the safety of its diminutive 500 – both to its occupants and the animals we share our planet with – the Italian automaker has unleashed a new series of images depicting the retro hatchback in various crash test scenarios. The interesting part comes from the car's occupants, which includes a panda bear, a walrus (goo goo ... Read more →
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PETA Alert: Fiat underscores eco-friendliness using unique advertising campaign 5 months ago on Autoblog
We've seen some pretty cool advertising in our time, but a new European marketing campaign from Fiat is surely one of the more memorable efforts from an automaker in recent memory. In an effort to underscore the safety of its diminutive 500 – both to its occupants and the animals we share ...
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