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East coast

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    Audi of America taking baby steps to distance itself from Volkswagen
    1146006240

    Before moving off Volkswagen of America's Auburn Hills campus entirely, Audi will first take a smaller step. Without doing something as drastic as moving to the East Coast, Audi will physically create its own environment by moving about 200 employees into two buildings ...

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    General Motors' marketing missteps over Miami
    1141936200

    Writer Lee Hawkins, Jr. at the Wall Street Journal has written an in-depth examination on a common General Motors complaint: its apparent lack of attention to the East and West Coasts markets.Using the South Florida market as an example, Hawkins writes how a series of misses and ...

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