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73REPORT: NASCAR seen fretting over ratings drop

According to Nielsen, ratings for NASCAR on Fox are down by an alarming 11.5% so far this year, and while we're sure that many NASCAR haters will suggest that it's just not that interesting watching non-stock "stock cars" turning left over and over again as they circle oval tracks, race organizers and TV ratings researchers believe there's much more to the decline in viewership than that.

29SEMA 2008: Camaro Accessories, Camaro Black, and Earnhardt, Jr. Camaro LIVE

Click the image above for a high-res gallery of 2008 SEMA Camaro concepts

26Barbie lets her hair down for NASCAR

Joining the endless ranks of officially-licensed Barbie dolls (tie-ins have ranged from Harley-Davidson to the X-Files and literally everything in-between) are a pair of new plastic fantastic NASCAR fangirls-- Jeff Gordon Barbie and Dale Earnhardt Jr. Barbie.

13GM bringing 27 rides to SEMA

GM will certainly be making its presence felt at SEMA this year, arriving with 27 vehicles in tow. Naturally, the new Silverado is going to be well-represented, with a monster off-road concept done in conjunction with Dale Jr., an OCC-themed lowrider, and best of all, a Silverado 427 concept with the Z06's LS7 V8 underhood. They're joined by a bevy of tricked-out GMC Sierras, making for one big happy pickup truck family.

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