BmwCommercial

BMW and Audi can always be counted on for a good marketing fight. The two German luxury automakers first went kopf an kopf in European print ads, then on U.S. airwaves and next on our billboards. But after a bit of back and forth, the "good natured" ...

Last week, we showed you BMW's new "Jump for Joy" ad. The 1:16 video features BMW owners literally jumping into their vehicles in spectacular fashion. Decent commercial overall, but it lacked that certain zing that Audi's "Meet the Beckers" spots ...

We've already given you production pictures and specs of the all-new 2008 BMW M3 Coupe, and now we present to you the first commercial. The 30 second spot shows the Bavarian badass using its very existence to transform regular road twisties into a race-track. The best part of the video is the ...