Billboard

BMW's MINI brand has never had a big advertising budget, but everyone would agree it's ad agency knows how to stretch a dollar. The latest promotion from MINI is a program called Motorby that takes interactivity at 60 mph to new heights. According to MotoringFile.com, a large MINI enthusiast/news ...

Remember those asinine SMART billboards that read, "German engineering. Swiss styling. American Nothing." in South Africa? Finally DaimlerChrysler saw them for the PR nightmare that they were and banished them to the bottom of a deep garbage pit. Says Chrysler communications chief Jason ...