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Audi bucks trend, beefs up ad budget

Automakers have been fleeing main-stream media faster than most new reality shows get pulled from prime-time programming. There are many reasons for the move away from big dollar media, including decreased TV viewers and online ads soaking up some of the budget, but perhaps the biggest reason is that cash isn't spewing out of SUV tailpipes any more. Audi is one company that isn't high-tailing it out of the high rent district. The German automaker won't be cutting its 2008 ad budget, and instead, will be pumping more money into big-ticket ... Read more →

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Autoblog Podcast #155: 'Twas the night before LA...

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