ArielAtom

Back in April, fellow Autoblogger Chris Tutor caught the Veritas RS3 heading out onto the Nurburgring for a photoshoot. Today, Chris took a brief break from his day-job to see what he could spy on the 'Ring's webcam and found the same trio of lightweight, track-tools that dance in our minds when we ...

We've lost track of how many times we've watched Clarkson's track test of the Ariel Atom. It solidified the Atom's place in the track-day hierarchy, impressing with its insane speed, lateral grip and face warping abilities. But for those of us not content to look like a blowfish in full attack ...

North American Ariel Atom production has left the auspices of Brammo Motorsports and been taken up by Trak Motorsports Incorporated, which has been working feverishly to put together a sales and manufacturing operation while also working with Brammo to maintain momentum on orders and refits to ...

With over 500 horsepower and only 1,150 lbs. to schlep around, there's only one possible reason not to lust after the Caterham RST-V8 Levante, and that's the love-it-or-hate-it "classic" styling. Fortunately, emerging reports suggest that RS Performance, the same outfit that shoehorned the ...

Jeremy Clarkson of Top Gear seems to think the Ariel Atom is perfect for middle-aged guys with a little extra cash and not enough foolishness for motorcycles. But most of the middle-aged guys we know have all their extra cash tied up not in little cars, but in little kids.If you, too, are a family ...

If we're honest, most decisions in the business world, especially in the auto industry, aren't made for altruistic reasons. Money is the name of the game, and as the environment is becoming a much talked about issue around the dinner table, many automakers are realizing that it's in their best ...

Ariel Atoms, Caterham Superlights, KTM X Bows, Derondas and the like tend to follow a certain formula that happens to be very successful in the world of racing. Keep it simple, keep it light, and keep it balanced. They don't need 500-hp V10s to prove their point. Small rev-happy motors that can ...

click above image for more pics of the Deronda Type-FFor those going to Sebring this weekend for the kickoff of the ALMS racing season, you might catch yourself doing a double take when you see this little rocket. What at first may appear to be an Ariel Atom is in fact the new Deronda. Never heard ...

Oh, man, wouldn't it be nice to have an Ariel Atom for a day on a wide open track? North America's hook up for the Atom, Brammo, is offering a few lucky folks just that chance. They're loading up a handful of the lightweight two-seaters and touring North America with the Ariel Atom Experience.At a ...

Over the weekend, we were finally able to catch a glimpse of a computer-generated mockup of the X-Bow, KTM's track day terror. Now, a month ahead of its debut in Geneva, images of a scale mockup have been released, providing much more detail on the Ariel Atom's closest competition.Looking over some ...