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0Video: Saab plays up its "Born From Jets" heritage in new TV spot 1296747120
Saab celebrates its heritage – Click above to watch the video after the jumpJust over a year ago, Saab suffered through a near-death experience. Apparently, it took until now for the flashbacks to begin. Beyond the jump is a 30-second commercial for the new 9-5 that spends more time ... -
Saab 9-5 Sportwagon teased ahead of Geneva debut 1295460060
2012 Saab 9-5 Sportwagon – Click above for high-res imageSaab will be unveiling the new 9-5 Wagon Estate SportCombi at the Geneva Motor Show in March, and what appears to be the first official image has leaked, showing off the hatch's svelte new rump. The 9-5 SportCombi was caught ... -
A Conversation with Saab's Victor Muller and Jan-Ake Jonsson 1291233480
Victor Muller, Saab Chairman and CEO of SpykerThe news Saab has been making in the past few months – the defection of its sales director, declining sales numbers, worker layoffs – runs counter to the feel-good story of the brand's very existence. On the other side of that, though, ... -
New Saab owners to commune with the faithful in... Aurora, Ohio? 1279748460
Saab: A History in Pictures – Click above for high-res image gallerySure enough, fans of the Dutch-owned Swedish manufacturer will descend on Aurora to participate in this year's 2010 Saab Owner's Convention. Why Aurora, Ohio? Because 30 years ago, that was where Saab took the checkered at ... -
Report: Hirsch Tuning already extracting 335 HP from new Saab 9-5 1278079200
2010 Saab 9-5 – Click above for high-res image galleryThe 2010 Saab 9-5 hasn't even lost its new-car smell yet and already tuners are coming out of the woodwork to churn out power upgrades for the car's three available engines. If you happen to find yourself in Europe and holding the keys ... -
Saab reportedly planning $150M ad blitz for new 9-5, including iPad app 1276900140
2011 Saab 9-5 – Click above for high-res image galleryExcept for a few very low volume manufacturers, it's almost impossible to sell any significant number of cars without spending some dollars on advertising and promotion. Yet that's exactly what Saab has been doing in the months since it ... -
Video: 2010 Saab 9-5 gets workout on Swedish handling track 1276210800
2010 Saab 9-5 hits the handling track – Click above to watch the video after the jumpFor a while there, it seemed like the 2010 Saab 9-5 might have never seen the light of day. Thankfully, that worry has been wiped away, and we've now had our chance to experience the 9-5 firsthand in ... -
First Drive: 2010 Saab 9-5 proves being born from chaos builds character 1276012620
2010 Saab 9-5 – Click above for high-res image galleryA funny thing happened on the way to bankruptcy court for General Motors. As part of a bid to have its red-stained slate wiped clean, it moved to divest itself of a number of brands in its bloated portfolio, with Pontiac, Saturn, ... -
Saab working with Hirsch Performance on line of dealer-installed go-faster parts 1275521160
2011 Saab 9-5 – Click above for high-res image galleryAutoblog has learned that newly emancipated Saab is already looking to boost its enthusiast portfolio with higher-output engines and performance parts, albeit in a temporarily limited fashion. According to company sources, the Swedish ... -
Saab announces plan to head back into Canada with 2011 models 1273703400
2011 Saab 9-5 – Click above for high-res image gallerySaab is continuing to claw its way back from the automotive grave. The company just announced that it will once again return to the land of maple syrup and Mounties in 2011. The svelte Swedish machines will be distributed by ...
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