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That Daimler can't sell enough Maybach superluxury sedans to justify the brand's existence is the worst-kept secret in the entire automotive industry. The numbers don't really make a dent in what its competitors sell, and they are but a drop in the bucket of what the company moves as a whole. ...

According to an unnamed Mercedes-Benz source speaking with AutoWeek, the German automaker is killing off its Maybach line in 2013. The unsurprising news comes after the brand was resurrected in 2002, but failed to meet sales expectations with its two core models, the Maybach 57 and 62. Further ...

Schmuck. It's the German word for jewelry. It's also the kind of customer who would be interested in buying a Maybach paved in diamonds. But that doesn't appear to be deterring the top-of-the-line Daimler brand from icing out its limousines like a rapper with a new record contract. Back in ...

Reports of Maybach's demise may have been slightly exaggerated – for the time being, anyway. The ultra-premium Daimler brand has released updated versions of its range, which is essentially the same vehicle with ...

The rumors, the announcement, the official photos...none of it was enough to believe a once sensible company like Daimler-Benz could have created something so outrageously, ridiculously impractical as a six-figure, all-white, high-performance, partial-convertible, super-luxury limousine. Seeing it ...

Even in the post-Chrysler age, Maybach remains a bit of a thorn in Mercedes' side. Its vehicles have been far less than the sales success hoped for, prompting Daimler to buy back 29 Maybach dealers. Subsequently the parent company wouldn't be so eager to invest more into the ultra-premium brand, ...

Wretched excess on wheels (a.k.a. the Maybach 62 S) was just unveiled at the Beijing motor show, after DaimlerChrysler released the details and photos a couple of weeks ago. The 62 S puts an AMG-tuned 612-horsepower twin-turbo V12 monster underneath the hood of the company's top-of-the-line ...

To meet the demands of the ever-growing market for performance stretched limousines, Maybach gives us the 62 S, which it claims is the world's most powerful chauffeur-driven saloon. Wait a second, there's no market for performance limousines! Well, parent company DaimlerChrysler evidently thinks ...