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Chrysler 300 Ruyi design concept - shadowy studio shot

Considering the rate at which the Chinese market gobbles up Buick models, you'd think it would be a prime market for Chrysler. Yet the House of the 300 wasn't present in China at all in recent years, as the brand has just announced at the Beijing Motor Show its return to the Chinese market.

In the coming months, it will begin selling both the 300C and the Grand Voyager, and to mark the occasion it has presented a special design concept of its top-of-the-line sedan. Much like sister-brand Jeep adopted the dragon symbol for its special-edition Wrangler, the Chrysler brand went with the Ruyi - a scepter-like object symbolizing prosperity and good fortune - for its 300 show car.

The design concept is distinguished by unique ten-spoke 22-inch wheels, dark chrome trim to complement the black paint and tone-on-tone "speed stripe," aero kit, custom grille, tinted glass and special badging. Meanwhile the interior is done up in a variety of metal finishes, with French-stitched beige suede and leather upholstery. Check it out in the gallery above and the press release by scrolling below.

Continue reading Chrysler marks return to China with 300 Ruyi design concept

Chrysler marks return to China with 300 Ruyi design concept originally appeared on Autoblog on Mon, 23 Apr 2012 18:20:00 EST. Please see our terms for use of feeds.

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