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52SRT gets first standalone ad campaign

SRT has more models on offer than Chrysler. It has as many models as Ram, with hotted-up versions of the Dodge Charger and Challenger, Chrysler 300, and Jeep Grand Cherokee, plus the exclusive SRT Viper. Dodge is still the top of the choice heap, but SRT wants to wave its freak flag high after building its roster somewhat quietly. Since SRT can't roar through everyone's neighborhood, it's taking to television with its first-ever advertising campaign.

892013 Dodge Charger SRT8 Super Bee

I can pinpoint the exact moment when I fell in love with this car. It was starting down a nearly straight entrance ramp at 15 miles per hour when I buried the throttle. In a moment, I was thrown back into my seat as the big SRT8's engine came to life with commensurate sound, fury and force, bringing me up to 75 mph in what felt like two blinks of an eye. This thing feels so much quicker than its 470 horsepower and 470 pound-feet of torque would lead you to believe. And mashing the right pedal ne

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