First Drive: 2010 Buick LaCrosse looks to breathe life into old brand

Sam Abuelsamid — Thu, 16 Jul 2009 11:55:00 EST

Filed under: Sedan, Buick, First Drives, Luxury

2010 Buick LaCrosse - Click above for high-res image gallery

Make no mistake, the 2010 Buick LaCrosse is the most important vehicle launched by the brand in decades. Buick, nearly consigned to the dustbin of history a few short years ago, is now one of General Motors' four remaining "core" brands. And if it weren't for the Chinese market's love affair with the marque, there's little doubt Buick would've followed Oldsmobile into the afterlife. Instead, GM is attempting to (once again) refashion the brand as a serious competitor to Acura, Lexus and Volvo, and the LaCrosse is the opening salvo in the battle for hearts, minds and market share - not to mention pocketbooks.

Technically, the "New" Buick was born two years ago when the Enclave debuted, but in reality, that was simply a new segment for the brand. In contrast, the LaCrosse marks the initial transformation of Buick's future. CEO Fritz Henderson has stated that new Buicks (and actually all GM vehicles going forward) must be more than competitive - they must be superb. They can't merely match the competition, they have to surpass them in every quantifiable way. So the launch of the LaCrosse couldn't be more fortuitous or fraught with risk. Developed before bankruptcy, bailouts and government intervention, the LaCrosse is what GM envisioned for the future of Buick over two years ago. But is it good enough to revive the marque? Time to find out.

Gallery: First Drive: 2010 Buick LaCrosse

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First Drive: 2010 Buick LaCrosse looks to breathe life into old brand originally appeared on Autoblog on Thu, 16 Jul 2009 11:55:00 EST. Please see our terms for use of feeds.

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Buick announces starting price of $27,835 for 2010 LaCrosse

Jeremy Korzeniewski — Wed, 08 Apr 2009 15:40:00 EST

Filed under: Car Buying, Sedan, Buick

2010 Buick LaCrosse - Click above for a high-res image gallery

General Motors introduced the world to the 2010 Buick LaCrosse at the Detroit Auto Show to a chorus of ~~angels~~ primarily positive reviews. Now, GM's finally decided it's high time to announce pricing for the entry-level luxury sedan. Base price for the 2010 LaCrosse CX is $27,835, including a $750 destination charge. That sum will net you a 3.0-liter direct injected V6 engine putting out 255 horsepower and 217 lb-ft of torque through a six-speed automatic transmission.

For those keeping track of such things, that's a good bit less than the starting price for the 2009 Acura TSX ($29,160), Lincoln MKZ ($32,695) and Lexus ES350 ($34,320). Sounds pretty good so far. Let's add some options. Step up to the $30,395 CXL model and you'll get heated leather seats, automatic climate control and 18" alloy rims, among other things.

All-wheel drive is available on the CXL model, starting at $32,570. A top-level LaCrosse CXS will run $33,765 and brings a 3.6-liter version of the DI V6 engine with 280 horses and 259 lb-ft or torque. Want one? Production is scheduled to begin "early this summer," which, last time we checked, was just around the corner. Full press release after the break.

Gallery: 2011 Buick LaCrosse

[Source: Buick]

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Buick announces starting price of $27,835 for 2010 LaCrosse originally appeared on Autoblog on Wed, 08 Apr 2009 15:40:00 EST. Please see our terms for use of feeds.

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