2010 Taurus


New Ford models cut automaker's lineup age by 2.4 years?

Ford is launching ten new or redesigned vehicles this year, bringing its line-up age down to a scant 2.4 years, according to a Merrill Lynch report. Product Chief Derrick Kuzak told the Free Press that the goal is to keep the product lineup fresh, and the Blue Oval is getting the job done with fewer models and vehicle platforms. Back in 2004, Ford had 92 vehicles in its product lineup, and that number was dropped to 59 by 2008. Ford also cut platforms from 27 to 16 during that time frame, slicing engineering costs by a whopping 60% as a ... Read more →

Inside Line pits Ford Taurus against Honda Accord. Who wins? Chris Shunk

When Honda decided to grow its bread-and-butter Accord sedan in every dimension, it entered into the large car segment. The press has been pretty well split on whether or not that was a good idea, ...

First Drive: 2010 Ford Taurus - The once and future king? Chris Paukert

Ford's marketers and PR types have a tremendous job ahead of them: Educating the American consumer on what company's new Taurus is all about. It's a Herculean task that amounts to nothing more than ...

Spy Shots: 2010 Ford Taurus leaves the studio Chris Shunk

The current Ford Taurus is a safe and reliable vehicle with plenty of space for a family of five. The Taurus is also completely invisible in the large car market, due mostly to its vanilla appearance. ...

New Ford models cut automaker's lineup age by 2.4 years? 4 months ago on Autoblog

Ford is launching ten new or redesigned vehicles this year, bringing its line-up age down to a scant 2.4 years, according to a Merrill Lynch report. Product Chief Derrick Kuzak told the Free Press that the goal is to keep the product lineup fresh, and the Blue Oval is getting the job done with ...

Inside Line pits Ford Taurus against Honda Accord. Who wins? 4 months ago on Autoblog

When Honda decided to grow its bread-and-butter Accord sedan in every dimension, it entered into the large car segment. The press has been pretty well split on whether or not that was a good idea, but the car buying public continues to vote favorably with its pocket books. Ford has had a large ...

First Drive: 2010 Ford Taurus - The once and future king? 5 months ago on Autoblog

Ford's marketers and PR types have a tremendous job ahead of them: Educating the American consumer on what company's new Taurus is all about. It's a Herculean task that amounts to nothing more than rebuilding a brand that was once broadly considered an icon – not just of the auto industry ...

Spy Shots: 2010 Ford Taurus leaves the studio 1 year ago on Autoblog

The current Ford Taurus is a safe and reliable vehicle with plenty of space for a family of five. The Taurus is also completely invisible in the large car market, due mostly to its vanilla appearance. The Blue Oval is hoping to correct this issue with the next generation Taurus, which is due in ...






Autoblog Podcast #157: Mike Levine trucks along with us.

Mike Levine from PickupTrucks.com joins Chris, Sam, and Dan this week and gets a chance to talk about cars, too! 

 
 

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