Smart made a splash last fall with the announcement that the base price of the all-electric Fortwo Electric Drive would be $25,000, making it the cheapest EV in the US. After getting a lot of attention with that number, Smart has been communicating with potential customers to make sure that the launch this spring (no date has yet been set) will be exactly what people want. Smart USA General Manager Tracey Matura is certainly planning for success.
- Aug 8, 2013
Smart Cityflame: Detroit 2013