Rolls-Royce, the "power solutions" company that makes jet engines and much more (not the luxury motorcar company) has signed on to support the Bloodhound SSC Land Speed Record attempt project. This isn't just a financial tie-up and exchange of engines and tech, though, Rolls-Royce is just as interested as the Bloodhound gang in promoting science, technology, engineering and mathematics to children in the UK and around the world.
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