Automotive News reports Hyundai is still mulling the possibility of a luxury sub-brand. Vehicles like the Equus, Genesis Sedan and Genesis Coupe would all sail under a new Genesis brand sold through Hyundai dealerships. The models would also receive a new alphanumeric naming system to avoid redundancy. Dave Zuchowski, executive vice president of sales for Hyundai Motor America, told Automotive News the automaker is currently discussing whether or not selling premium vehicles with a Hyundai badge
2011 Hyundai Equus Ultimate: Review
- Steven J. Ewing
- Aug 11, 2011
According to a report from USA Today, Hyundai will no longer be offering a free Apple iPad with the purchase of its Equus flagship sedan. Currently, the iPad serves as a sort of interactive owners manual, allowing customers to learn about all of their car's features, locate dealerships and even schedule service appointments. It's pretty slick, and a unique selling point for the Equus, but for the 2012 model year, this feature has been discontinued.