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Geneva 2010: Proton Emas gets by with a little help from its friends

by Noah Joseph (RSS feed) on Mar 3rd, 2010 at 6:18PM

If Proton is going to make it on the global scene amidst the big players, it's going to need some help. Fortunately for the Malaysian state-owned automaker, help isn't far behind. With the world's major carmakers bringing more and more of their design and manufacturing work in-house, firms like ItalDesign Giugiaro have been left scrounging for new clients. Proton is one such, and this is what they came up with: the Emas city car concept. A sharp design – rendered in five-door, three-door and outback-style Country forms – will get Proton only so far. For the mechanical side... Read More

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