Skip to main content

REPORT: Lincoln and Mercury's new direction involves downsizing

by Jeremy Korzeniewski (RSS feed) on Jul 27th, 2009 at 3:01PM

If The Blue Oval boys intend to keep buyers filing into Lincoln and Mercury showrooms over the next few years, each brand's product portfolios are going to need a bit more than a simple nick-and-tuck to compete with the best from around the world. To that end, expect Lincoln to continue making the switch from large, rear-wheel drive SUVs and old-tech luxury barges to smaller, more nimble premium models akin to the next-gen Focus-based compact Concept C that was introduced earlier this year at the Detroit Auto Show. Around the same time, the very last Lincoln Town Car will roll ingloriously... Read More

Check These Out

foo...


Autoblog iPhone App
Shop for a vehicle