BMW introduces smartphone app for roadside assistance
by Jonathon Ramsey (RSS feed) on Apr 14th, 2010 at 8:40AM
When it comes to the side of the road, let's just say you're not looking to get more familiar with it. Being stuck there is bad enough; being stuck there in a luxury car might be considered even worse. BMW wants to take a some of that edge off by making it easier to get help, introducing a personalized smartphone app for its BMW Roadside Assistance. If Ultimate Service was included with your new or pre-owned BMW, then you can take advantage of it, or those who adopted too early can purchase an annual subscription. It works on iPhones, BlackBerries and Android phones – sorry, Palm... Read More
