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Mercedes-Benz opens world's first AMG-only dealership in Beijing

by Noah Joseph (RSS feed) on Apr 24th, 2012 at 9:30AM

The intricate structure of brands and sub-brands in a consolidating global automotive industry is enough to make your head spin. And each major auto group has its own way of organizing itself. Over at Daimler, each of the automotive divisions is considered a sub-brand of Mercedes-Benz. That's becoming even more true for Smart and Maybach, but AMG has been increasingly differentiating itself as a brand on its own. Not only have the bulk of Daimler's motorsport operations been rebranded as AMG and brought closer to their counterparts, but the SLS stands apart as the first AMG-only product in... Read More

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