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In the last 20 years, Korean automakers Hyundai and Kia have gone from a laughingstock in the US with poor reliability and bad design to making legitimately competitive vehicles on par with the best in their segment. However, Korean automaker Ssangyong is a name that doesn't roll off the tongue for American consumers – it's practically unknown. The company wants that to change, and it is reportedly developing plans to export its range of crossovers to the US under a new name.

Up until now, the SsangYong Rodius crossover handily held the title as being the World's Ugliest Car. And while this new model could very well still wear that crown, the "dynamically strong and distinctive look" is a huge step forward from, well, this.

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