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Audi threatening BMW as luxury leader

by George Kennedy (RSS feed) on Sep 13th, 2012 at 10:15AM

For the last seven years, BMW has had a stranglehold on the top spot in the luxury car market. That reign is in danger of coming to and end, as Audi sales are on the rise. According to an Automotive News Europe report, Audi cut the difference in sales between itself and BMW to only 2,110 vehicles sold so far this year. Analysts point to the growth of the A-class vehicle segment, and Audi's established presence in that market in the form of the A3. Bolstered by products like the redesigned A3, Audi sold 108,100 total units in the month of August, compared to BMW's 102,730. This time last... Read More

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