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Audi A1 to take on the white roof with multi-color options [w/video]

by Noah Joseph (RSS feed) on Jan 18th, 2010 at 3:28PM

We knew Audi had its eyes on the Mini with the imminent arrival of the A1 premium hatchback, but we didn't know just how closely they'd be following (or besting) the formula until Audi released a few more details on its new compact hatch. According to the project's exterior designer Jurgen Loffler, the Audi A1 – earmarked for release next month ahead of its anticipated Geneva Motor Show debut – will be available in "a variety of colors, regardless of the body color of the car." Now that's taking the fight to the Mini, which can be ordered with a roof painted white, black, or... Read More

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