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Mitsubishi News

Mitsubishi is the automotive division of Mitsubishi Heavy Industries, one of the largest industrial groups in Japan. Credited with offering the country's first production automobile for sale in 1917, Mitsubishi didn't formally create an automotive division until 1970 and has since formed alliances with many automakers. The brand's halo vehicle in the US is the Lancer Evolution, a road-going version of the company's rally car.

Mitsubishi Vehicles:

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    Mitsubishi
    Mitsubishi scores record global operating profits
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    In the minds of many auto enthusiasts, Mitsubishi has become an afterthought. It has transformed from a company known for its turbocharged, all-wheel-drive rally machines into an automaker with a very boring lineup. Maybe we are being unfair, though. While the company doesn't have much of a performance presence anymore, the Japanese brand is doing quite ...

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    Mitsubishi ready to pull Evo's plug
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    We have all manner of unofficial metrics in the auto industry. No doubt you've heard some of them, like the butt dyno. Another popular measure is the smiles-per-dollar index - how entertaining is a car versus its price. Cars like the Mazda MX-5 Miata, Scion FR-S and Mini Cooper S, for example, score quite highly, while vehicles like the BMW M5 or Audi RS7 ...

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    Mitsubishi celebrates 40 years in UK with Evo festooned with aftermarket bits
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    Mitsubishi has an anniversary to celebrate. It has been selling cars in the UK for the last 40 years, and in recognition it is launching the Lancer Evolution X FQ-440 MR special edition with some real performance upgrades from top aftermarket companies. The models will be limited to 40 units in Frost White and priced at £50,000 each. The special ...

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    Mitsubishi Mirage fuel economy challenge winner duct tapes his way to 74.1 MPG
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    There's a lesson to be learned from the Mitsubishi Motors' Extreme MPG Hypermiling Challenge: if you want to get your 2014 Mirage to get over 74 miles per gallon, apply duct tape. During the recent event, which ran from Las Vegas, NV to Cypress, CA (where Mitsubishi has its North American HQ), a number of journalists were "allowed to make very minor ...

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    This Mitsubishi dealer's rap ad is so bad it's awesome
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    Sometimes you stumble upon something online that is so incredibly, bad that there is actually something great about. With that in mind, Southside Mitsubishi in Edmonton, Alberta, Canada, might have created one of the worst/best automotive raps we've ever seen. While there is no way the dealership went into this video thinking it would actually be good, ...

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    Consumer Reports says these are the worst new cars of 2014
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    Consumer Reports has announced its annual list of worst vehicles, a cringe-inducing contrast to its list of top vehicles. Ignominiously leading the way in 2014 is Chrysler, which has a staggering seven models listed. Jeep nearly sweeps the small SUV segment by itself, with its Compass, Patriot and 2.4-liter version of the new Cherokee, while the only ...

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    2013 Mitsubishi Outlander Sport models with leather seats recalled over airbag fears
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    Mitsubishi is recalling 733 of its 2013 Outlander Sports that were fitted with leather seat covers due to problems with the seat-mounted airbags. Apparently, the wiring for the airbags may have been routed incorrectly when the seat covers were installed at the port. According to the National Highway Traffic Safety Administration bulletin, the issue only ...

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    Mitsubishi turning Montero into crossover, Outlander Sport may get PHEV variant
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    Mitsubishi is getting more and more forthcoming about its plans for the US market. Among the tidbits revealed during a chat with Edmunds at the 2014 Chicago Auto Show, MMNA Executive Vice President Don Swearingen said that "We are committed to huge investments in capital as well as huge investments in R&D." The marquee product of that investment could ...

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    Mitsubishi NA gets new president and CEO
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    Last week, we told you that Mitsubishi will be getting a new global president, with Osamu Masuko stepping aside in favor of Tesuro Aikawa. The executive changes at the Japanese automaker are hitting closer to home, now, with official word that Mitsubishi Motors North America is getting a new president and CEO, as well. Effective March 1, Ryujiro Kobashi ...

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    Long-serving Mitsubishi president Masuko to step aside
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    Long-struggling Mitsubishi Motors is reportedly preparing for a changing of the guard at home. According to Reuters, Osamu Masuko will step aside in favor of Tesuro Aikawa, currently the company's managing director. Masuko won't be leaving the fold entirely, however – he will take the role of chairman, displacing Takashi Nishioka, who will resign. ...

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    Mitsubishi hopes to raise $2.5B with stock sale
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    Mitsubishi, which dates all the way back to 1870, is one of the oldest business collectives in Japan. Today, the various businesses that share the Mitsubishi name are largely independent of each other. The automotive unit, however, has fallen on hard times over the past few years. Back in 2004 and 2005, Mitsubishi Motors sold billions of preferred shares ...

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    Mitsubishi Outlander PHEV selling well in Netherlands
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    Talk about a Dutch treat. Mitsubishi says sales of its Outlander Plug-in Hybrid are brisk in Europe, helped in a big way by plug-in vehicle tax incentives in the Netherlands that are getting more people there to buy the world's first production plug-in hybrid CUV. The Japanese automaker has taken more than 12,000 orders for the model from Europeans and ...

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    Mitsubishi Mirage G4 Sedan in Montreal could mean US debut soon
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    The official word on the North American plans for the Mitsubishi Mirage G4 Sedan is that the Japanese company wants to ask Canadians what they think of the four-door, three-cylinder before deciding if the car will go on sale here. There are hints, though, that the plan is a bit more set in stone than Mitsubishi is letting on. Speaking with AutoGuide, ...

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    Mitsubishi Mirage G4 sedan debuting in Montreal
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    Around this same time last year, Mitsubishi used the Montreal Auto Show for the North American introduction of its 2014 Mirage. This year, the Japanese automaker will reveal the sedan version of the subcompact wearing the Mirage G4 nameplate, according to the auto show's website and a couple of fresh teaser images. We got our first look at this Mirage ...

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    2014 Mitsubishi Mirage
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    This could have been something great. Last fall, Mitsubishi slapped its triple-diamond badge on a dainty little hatchback called Mirage, offering plenty of functionality and 44 miles per gallon on the highway, all starting at a super-low $12,995. For budget shoppers, this seemed to be a good thing – not to mention a much-needed breath of fresh air ...

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    Mitsubishi Outlander PHEV US launch delayed over battery shortage
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    Mitsubishi resumed full-scale battery production in August after a five-month shutdown due to a safety investigation. Supplier Lithium Energy Japan has been delivering 4,000 battery packs each month since September, but that's apparently still not enough to fill the overseas inventory pipeline for the Outlander PHEV and i subcompact EV while launching the ...

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    Mitsubishi wants to bring a plug-in hybrid Montero to the US
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    As Mitsubishi's turnaround takes hold, we can talk less about the company's survival in the US market and more about what kinds of products we might see in the future: there's a hybrid Evo on the way and its joint venture with Renault-Nissan will deliver a C-segment sedan. Furthermore, it might even deliver a dividend to its shareholders next year. In ...

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    Mitsubishi developing new standalone hybrid Evo successor
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    Mention the name Mitsubishi to different people and you'll likely get two startling different images. Environmentalists will focus on the company's strides in developing EVs, while performance enthusiasts will point you toward the Lancer Evolution. The prevailing wisdom was that Mitsubishi would cancel the latter to concentrate on the former, but the ...

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    Mitsubishi Outlander PHEV aces Euro crash tests
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    Mitsubishi may have faced some pesky little battery-fire issues with its Outlander Plug-in Hybrid earlier this year in Japan, but as far as Europeans are concerned, the SUV is pretty darn safe. The Japanese automaker says the Outlander PHEV just received the highest-possible five-star rating by the 2013 Europe New Car Assessment Program (NCAP). Mitsubishi ...

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    Mitsubishi i-MiEV now priced ridiculously low at $22,995, before incentives
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    The Mitsubishi i-MiEV has long be the Spartan contender in the US plug-in vehicle scene. It's basic electric transportation with a low-ish price tag. If you don't want any frills with your zero-emission car, the i was the way to go. The i started its sales life in 2011 with a $27,990 price tag, but that was jacked up by $1,135 a few months later because ...

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