MISC Icon Bronco News

The crew from Cool Hunting finally got around to stopping by the Icon headquarters for a little chat with founder Jonathan Ward. The man has made a name for himself by crafting some of the most detail-oriented interpretations of classic cars on the planet. The Icon Bronco features all of the vintage style of a late '60s SUV with a hand-built frame, ...

We've had the good fortune of getting up close and personal with quite a few of Icon 4x4's creations, from their off-road wares like the CJ3B and FJ line to one-off restomod hot rods like their Derelict '52 Chevy. While few people may be able to afford the company's offerings, the creativity and thought that goes into each of their vehicles is something ...

There are very few things that get the unanimous approval of everyone here at Autoblog. One of them is Icon 4x4, which makes impossibly expensive yet worth-every-penny reimaginings of history's best off-roaders. For this year's SEMA Show, Icon debuted something new that had nothing to do with off-roading, yet still had our whole team ...

We all know sideways is slow. Kicking the tail out and sending the rear tires blazing may take a heaping helping of skill, but it won't win you any races. That doesn't make it any less awesome, however. Icon has gone through the trouble of crafting yet another drift battle between motorcycle and car, and this time, two specially built Triumph Speed ...

Icon was kind enough to roll out two vehicles at SEMA 2011 including the company's latest Derelict project. We found this 1952 Chevrolet Business Coupe is a welcome sight among the flashy, polished-to-death SEMA masses. With its Art Morrison chassis, completely reworked suspension, CNC-machined steelie reproduction wheels and a 430-horsepower aluminum ...

Yes, we've already driven the Icon Bronco. But this is the machine's official debut to the public, and, since it's just as awesome here in Las Vegas as it was in Southern California at the company's headquarters, we've decided to grab another set of live photos for your viewing pleasure. As a refresher, this rough-and-tumble ride is based on the shell of ...

Resurrecting Ford's Iconic 4x4 With Style "The watch industry is a very interesting parallel in that none of us need watches anymore," Jonathon Ward, founder of Icon 4x4, offers as a metaphor for his latest project. "The secret to them succeeding and prospering and furthering their design efforts in the modern market is in the execution – making ...

Ladies and gentleman, this is what SEMA should be about. Behold the latest from Icon, the Derelict – a 1952 Chevrolet Deluxe Business Coupe hiding a full arsenal of modern engineering beneath over half a century of patina. The vehicle uses a complete powder-coated Art Morrison chassis with a front independent suspension and a four-link rear. An ...

The roadways can be a dangerous place to be, no matter what type of vehicle is moving you and yours to and fro. Though cars and trucks are getting safer year after year, the same can't necessarily be said of motorcycles. While advances like anti-lock brakes, traction control and even airbags have made modern motorcycles easier to ride, it's no surprise ...

The kids at Icon Motorsports are hitting this whole viral marketing thing square on the money these days. The bike apparel company has just turned out a new video to hawk its wares, and the clip features a trifecta of awesome that the world isn't likely to see again anytime soon. The clip enlists the help of the Rose City Rollers – some of the ...